Leadpile’s Blog

I wanted to follow up on a previous post where I had brought up some great websites to download some coupon codes.  Being that the holidays are here and people are trying to save as much much as possible, I thought I would point out an interesting article I found.

According to Yahoo, “In October, 27 million people visited a coupon site, according to comScore Media Metrix, up 33 percent from a year earlier.” However, Yahoo also states, “Generally, companies prefer limited discounts, e-mailed to a select group of customers or sent inside packages with a purchase. When the coupons get wider exposure, retailers lose control, potentially costing them more money than they expected.” In tough times, retailers are probably saying they were would rather not make as money on their sales, versus not having the sales at all. This is all great for the consumers who are doing the shopping.
A great tip that is offered on this article suggests, “searching the name of an online store and the word “coupon” and compare the promotions, because bigger sites are often able to negotiate better offers; if you find a coupon for an offline store, call the Web site and ask it to match the price; and insist upon free shipping, even if it means calling the manager and asking for a coupon code.”. This will allow you to pull up any sites that might contain a coupon for what it is you are looking for. A couple other coupon websites listed in this article: couponcode.com, couponmom.com, and couponcabin.com.
Leadpile Lead Exchange unfortunately has no coupons to offer you for certain products you are looking for, but we do offer the ability to match you up with companies that are able to provide services that are very much needed.

In the midst of banks going under and consumers struggling to survive, another bank transaction has happened. According to consumer affairs, Capitol One has purchased Chevy Chase Bank. Chevy Chase bank has a large presence in New York, New Jersey, Texas and Louisiana.

     I think the oddest thing about another bank merger happening is, that I am not sure how many more of these mergers can really happen?  What other banks are out there anymore?  Also, I am not sure about your area of the country, but there are other “new” bank branches showing up on intersections all over my city.  I thought banks had no money?  How are they building all these new locations around our towns?  Maybe Leadpile Lead Exchange should start generating leads of businesses wanting to open a new bank…. no I don’t think so.

On a serious note, it is just a little odd to me to have so many banks either going down or being purchased, to then see new banks opening up in our cities. Are they going to be able to lend to all these consumers who are not qualifying at these other “struggling” banks?  I hope so because people need help right now!

Google Search has improved the Search, and frankly they’ve done a great job. If you are using your iGoogle, now you can personalize the listings you see inside the Google SERP: add comments, pick results (which you can share publicly), or remove your “pick”. 

These tools are only available for the organic results though, which is great. I am wondering if this will be available soon for the Sponsored listings, which could be included in the formula for the Quality Score. I doubt that it would work, but you will never know. 

The bottom line is that Google has done this very nicely. 

It is official, Yahoo has released it’s 2008 top 10 searches for various industries.  The searches that probably apply the most to Leadpile Lead Exchange and it’s affiliates, are the top 10 “economy” searches.

2008 TOP 10 “economy” SEARCHES  

IRS Stimulus Checks
Oil Prices
Gold Prices
Gas Prices
Dow Jones
Sallie Mae
Stock Market
AIG
Foreclosures
Debt Consolidation

This shows that there is a great opportunity for advertisers and publishers to optimize this by matching up the people needing help in these areas, with the companies that will provide the services they are looking for. Leadpile is the place for both of these parties to come together and truly help the consumers doing all these TOP 10 SEARCHES.

In recent news Amazon.com rolled out that they will be using customer feedback to help market products on their website.  According to DMNews, “The company announced this week it has formed a “Holiday Customer Review Team,” comprised of six of its top customer reviewers.” These reviewers are going to provide helpful tools to fellow Amazon.com customers. This is something that caught my eye because you don’t normally see companies utilizing the very same people that are also customers. Customers listen to other customers, so this could be a good thing for Amazon.
Today will officially start the Cyber Monday, which refers to the Monday immediately following Black Friday, the kick-off of the holiday online shopping season in the United States between Thanksgiving and Christmas. Hopefully, with the kickoff of the shopping season, we will see more customer feedback being used to help guide customers on shopping “smarter”.
Besides shopping websites, sites such as Leadpile Lead Exchange use things such as testimonials to help provide feedback. Testimonials, customer feedback and other forms of “product review” are great ways for companies to know what’s working and what’s not working in their company. Nobody knows a company better than the people actually using it!