Pepsi has come up with a “skinny” design for their new Diet Pepsi can. The new design is a taller and slimmer shape that is meant to, “…compliment today’s most stylish look”, according to chief marketing officer, Jill Beraud. The product will launch in March after being introduced to New York’s fall fashion week. Window display specialist Simon Doonan is also helping with the release of the Diet Pepsi’s new design and image of fashion and style. Although the new diet can will be available shortly, the older version will also still be available.