Leadpile's Blog» Apple

Another Apple “Must Have” Gadget?

Natasha Aronov — Mon, 08 Mar 2010 14:05:00 +0000

Just as you thought you had all of the gadgets that you needed, Apple comes up with something new! The iPad, which is a large version of the iPhone without phone capabilities, will be hitting the shelves in the US on April 3rd. The iPad was originally unveiled in Jan and expected to be on the market in March, but has been delayed now until April. The iPad is smaller than most laptops, but much larger than a cell phone. The device’s first version will only be able to connect to Wi-Fi networks, while the second will be able to connect to “3G” cell networks. Ranging in price from $499 – $829 depending on data storage size and version.
There are 12 specific new applications for the iPad, as well as it is able to run many of the apps already created for the iPhone. Apple’s Web site will allow you to place orders for the iPad starting March 12th!!

Apple Is At It Again With The iPad

Natasha Aronov — Fri, 29 Jan 2010 03:17:53 +0000

Apple seems to always be on top of being the most innovative company. With the touch screen iPhone being a huge success, it only makes sense that a touch screen computer was in the works. The new iPad is said to be able to access the internet faster than a regular laptop. This little gem is only about a half an inch thick and has a 9.7 inch touch screen. There is built in wi-fi with a flash memory (available in 16 GB, 32 GB, or 64 GB), 3G wireless access, and is App accessible (which can be enlarged to fit the iPad). Let’s not forget about the hefty price tag that comes along with it, ranging from $499 – $829.
Whether it is the iPhone, Mac, or just and iPod, people seem to be Apple obsessed these days. Even here at LeadPile we are all on our iPhones and Mac computers to ensure that all of or work is being done in the most effective and efficient way. It is interesting how in a so called “struggling economy”, people always find a way to get the newest technology. I know that I will not be purchasing one of these iPad’s anytime soon, will you??

Apple & Bing: Search Engine Partnership?

Mari Holt — Thu, 21 Jan 2010 08:01:18 +0000

Am I seeing this correctly? Apple is actually entering into conversations with Microsoft to discuss the possibility of using it’s Bing search engine as the default browser over Google? Can this be true? There must be something true to this buzz because there are several stories referencing this news on the internet. Financially, if this is true, this could be a big blow to Google because they are currently generating revenue from being the default browser, and this could be potentially going to Microsoft. Something like this is not really surprising me too much because in recent months/year Google and Apple have been neck and neck on who has the “best” smartphone.
Could this be a low blow to Google if it gets removed from the iphones? I would say absolutely yes! Let’s see if this is just a lot of smoke blowing, or the beginning of a cyber WAR .

Facebook & Google Selling Music?????

Mari Holt — Sun, 25 Oct 2009 16:33:30 +0000

Believe it or not, Apple iTunes might have some competition coming from some new/old players in town!
In recent news, rumors are rumbling about Google possibly getting into the music service business. Potentially, with search results there could be an opportunity to purchase music from your favorite artist. This is big for Google and possibly something Apple will need to worry about.
If it wasn’t enough having recent news about Google and music services, Facebook is now in the news for it’s interest in music sales too! This is no rumor because Facebook has already started selling music in it’s online gift store. This is great news with the idea of how innovative online companies are trying to be, however possibly a little nerve racking for the online music mogul- Apple iTunes. May the music race BEGIN!!!!

New Shake, On An Old Favorite!

Natasha Aronov — Wed, 23 Sep 2009 03:39:03 +0000

Grand Marnier a liquor that has always been presented with class, is launching a new advertising campaign in October revitalizing it’s image and hoping to attract a younger demographic. French images with a more of a modern twist than seen in previous campaigns, will be intertwined with social media and consumer involvement. According to Adweek , Grand Marnier who is new to the social media world will be hoping to attract attention from new and existing buyers through banner ad placements on Facebook.
In addition to the more commonly placed banner ads, using one of the more “on top of the trends” approaches Grand Marnier has developed two iPhone applications that will promote consumer involvement. A game that consumers are able to pour drinks with a simulated shaker, and e-cards that feature animation will encourage people to connect with the efforts to revamp the brand.
Does consumer involvement attract additional dollars? I know that given the opportunity to have a fun new application on my phone would entice me to possibly bring up the brand name in conversation. Heightening awareness of the product…however, does not change my likes or dislikes, suddenly developing a taste for Grand Marnier will probably not happen even though I do like the look and feel of the new campaign.

Is the iPhone Creating Troubles for AT&T?

Mari Holt — Tue, 12 May 2009 17:57:10 +0000

Can business be TOO good for AT&T right now? The exclusive deal AT&T has with Apple for its iPhone customers has brought many new consumers. These customers now account for 7.5% of the AT&T subscriber base. That’s the good news. The bad news is that these consumers use two to four times the data of other smart phone users, but are being charged the same ($30.00 monthly) as other users. AT&T is in a difficult position, because they obviously want to hold onto as many customers as possible, but they need to add bandwidth to handle the added traffic. Raising prices or limiting plans to the consumer does not seem an option, so the cost will be AT&T’s burden. AT&T has some difficult decisions ahead, and the ending of their exclusive arrangement with Apple does not make things easier.

UPDATE:

AT&T angered more people this week when they announced that they would restrict the new SlingPlayer Mobile iPhone application to operating only on Wi-Fi. The company said the app would take up too much bandwidth, but critics believe that restricting the app to Wi-Fi effectively diminishes the advantages and content of the application. More challenges for AT&T brought on by the popularity of the iPhone and its applications.

Apple To Purchase Twitter?

Mari Holt — Wed, 06 May 2009 14:20:02 +0000

Apple and Twitter marriage?

Who is next?

First it was Facebook, then it was Google, and now the latest rumor is Apple is interested in purchasing Twitter. Could this be true? ”Twapple” news was all over the net yesterday and today that there could be a deal brewing for $700 million. A lot of money for an “entity” that does not necessarily make any money. The question you always hear is, How does Twitter make money? We all know Facebook used to have no advertising on it, and in recent months there are now advertisements. However, Twitter has not yet ventured into any advertisements, yet everyone wants to buy the unprofitable site. Appscout points out, “A deal could be done by June 8, the date of Apple’s Worldwide Developer Conference.”
Leadpile, once again will be keeping an eye on this potential marriage made in cyber heaven.

New iPhone To Be Released In 2009?

Mari Holt — Mon, 16 Feb 2009 00:19:42 +0000

The innovative iPhone was released about a year and a half ago, and some are saying that there might be something new rolling out just in time for iPhone users to renew their contracts. According to Internetnews.com Apple might have something up their sleeves. Could it be an enhancement to the current iPhone, or something brand new and able to compete with the already popular iPhone? Time will tell, however myself and everyone at Leadpile Lead Exchange will have their eyes open for the newest “toy” from Apple. What will they come up with next?

Apple Computers

Mari Holt — Tue, 05 Aug 2008 23:15:01 +0000

Those that have them, love them! Those that don’t have them, WANT them! I am referring to the Apple computer. They are trendy, user friendly, and just an all around GREAT computer to have.
According to Business Week “Apple’s share of the U.S. PC market jumped to 8.5% in the June quarter, from 6.4% a year earlier, helping Apple narrow the admittedly wide gap with Dell (DELL) and Hewlett-Packard (HPQ). Apple could grab even more share by trimming prices on Macs, which tend to cost more up front than other machines.”
So, this means potentially Apple will add some new features to promote others to take the Apple route, or lower their prices to get some new potential Apple buyers. Experts say potentially rolling out maybe a smaller version of the Macbook, or maybe even a multi-touch display to enhance the current Computers. Either way I am anxious to see what the future holds for this company! Some employees at Leadpile Lead Exchange have Apple computers or Apply Macbooks at home. We all love them, and are looking forward to seeing all the new and innovative products to be rolled out by Apple.