Leadpile's Blog» autos

The Internet Is How Many People Find Their Cars

Mari H. — Sun, 08 Nov 2009 19:08:28 +0000

There seems to be some more positive news in the automobile industry. A recent report is stating the number of people that are going online to search for a car is up in 2009 versus 2008. This is great news considering the industry came to a screeching hault with the falling economy. Webpronews reports that people who depend on the internet to locate a vehicle rose from 40% in 2008 to 46% in 2009. More and more people are starting to bounce back from the struggling economy, therefore they are turning to the internet to tackle a lot of ground work at their fingertips.
The good news for companies like Leadpile and other auto loan lead generators, is that used car buyers visited third party website more frequently than other types of sites, including dealer websites. A large percentage (91%) of those that were searching say they visited at least one third-party website during their shopping process. So if people are doing their homework online first, then we all need to focus on providing as much information as we can to these consumers. I think this auto industry is coming back!

Simple Steps To A Car Loan

Erin — Fri, 06 Nov 2009 01:25:31 +0000

We all know that there are great deals to be had in automotive market right now. Many car dealers are willing to cut their prices and haggle much more than in the past. So buying a new car as a steal should be simple, right? Car dealers may be willing to work with you on price, but when it comes to giving you a loan, not so much.
Unless you are very money savvy or have a great job, buying a car with cash is not always possible. This day in age it is very common for the majority of people to take out a car loan and finance their car. With the market how it is, getting a car loan can be easier said than done. Its not that lenders do not want to give out loans, they are just being much more picky on who they will approve. Also, interest rates are very high at the moment and your credit can make a difference on if you are approved and what interest rate you receive. According to U.S.News, when trying to finance or get a loan for your new car there are a few key facts you should know.
1. Basics of Car Loans – know that you will have to pay an interest rate which includes principal and interest.
2. Car Loan Term – This is the amount of time that you have agreed on to pay the lender back. The car is not yours until you pay back the WHOLE loan and interest.
3. Credit Score – As stated above, interest rate is normally based on an individuals credit score. Usually, the lower the credit score the higher the interest rate.
4. Apply Several Times – Consumers normally apply to several different companies to get their loans. This will give you a better chance to get a loan that suits your exact needs.
At the end of the day it is by no means impossible to get a auto finance loans. LeadPile is also here to help. We match up consumers and lenders who meet each others needs. Hopefully, this helped you realize that with the right knowledge and steps, buying a new car with great financing is not as far out of reach as you may think.

Leadpile Lead Exchange Looking For Auto Leads

Mari H. — Sun, 18 Oct 2009 23:26:19 +0000

There seems to be some momentum brewing in the auto industry. We all saw some positive response to the Cash For Clunkers program, and it appears there might be some light at the end of the tunnel with the auto finance industry. Leadpile has written about the increase in bankruptcies and the housing market still struggling, however there seems to be some little signs that people might be starting to look again for cars. This could be great news for consumers, dealerships, and and the lead generation industry who has seen some stagnant volume of leads coming in.

Recent conversations that I have been having with affiliates, indicates that there might be that demand again for the auto finance leads. This is potentially exciting news for Leadpile because now we can reach out to our publishers to bring in this lead type. Leadpile publishers can drive traffic to our auto finance offers, place a Microclick form on their website(s), use banners or do a host and post.
Let’s all cross our fingers that this is the beginning of the end of our struggling auto finance industry. If it is any indication by all the Ford commercials that are playing on our televisions, this industry it coming back!

Cash For Clunkers Says Goodbye

Mari H. — Mon, 24 Aug 2009 14:20:56 +0000

Sad news in the auto finance industry today….. Cash For Clunkers will end today. This program has fueled great success in our nation’s dealerships, however that is ending today. I am curious to see the reported end results of this short lived program and see if this is something that be continued on in the future. Ask the dealerships and they say that this brought people into their dealerships that would never have come. Ask consumers and they say this was great because they earned more money for their cars, than they ever would without the program. Ask the government and they say???????
This program we know has brought more traffic to the online auto finance industry, and Leadpile loves the idea of this. Can we all say “let’s keep Cash for Clunkers” going?

GM & eBay Team Up To Sell Some Cars!

Mari H. — Mon, 10 Aug 2009 21:57:19 +0000

In an effort to boost some new car sales, GM has teamed up with the online shopping marketplace eBay. Previously, eBay was a place you could purchase a car, however purchasing a brand new car was not necessarily available. The NY Times is reporting, “The venture will involve about 225 dealerships in California at first, but G.M. hopes to expand it nationally as soon as September.” Hopefully, in combination with the Cash For Clunkers program and this sort of exposure, GM will see some positive things happening. Many reports are showing that the Cash For Clunkers program has allowed more auto finance traffic to start coming in to lead generators. If that is the case, hopefully we will see a high acceptance of this lead type by our buyers.

LeadPile Announces 61 Lead Verticals Served in past 30 Days

Eugen I. — Tue, 30 Jun 2009 18:36:25 +0000

*Phoenix June 30th, 2009* — LeadPile, The World’s Largest Online Exclusive Lead Exchange announced today record results for its [MicroClick Form](http://www.microclick.com) in June, 2009. LeadPile reports a record number of Lead Verticals being served by its MicroClick Form with Lead Sellers producing leads in 61 different verticals in the month of June. This makes the LeadPile MicroClick Form the most widely used Multi Vertical Lead Generation Form in the lead Marketplace and Lead Exchange Industry.

LeadPile’s Centralized Online Exclusive Lead Marketplace supports thousands of affiliates that use the exchange to sell to suitable lead buyers. By using the LeadPile MicroClick Form, Affiliates can focus on driving traffic to their pages and not on managing lead buyer relationships. Over 90% of LeadPile’s active affiliates are currently using the MicroClick form, offloading the responsibility for lead collection, management, technology infrastructure, and quality control to LeadPile.

Astoundingly, LeadPile’s MicroClick form has been used to produce leads as diversified as Tax Debt Relief, Home Improvements, Business Loans, Health Insurance, Equipment Leasing, Credit Card Processing, Cash For Gold and more.

Andrew Jacob, CEO of LeadPile says, “The LeadPile MicroClick Form allows us to handle leads across multiple verticals, including payday, starter credit, debt consolidation, credit repair, bankruptcy, auto financing, and homeowner. While the majority of leads currently being exchanged in the Marketplace are in the Financial sector, the fact that Lead Sellers are using the MicroClick form to produce leads in over 60 verticals is very rewarding for our team.

Jacob adds, “I would like to personally thank our existing Lead Buyers and Leads Sellers for their business, and it is our promise to everything we possible can to help them in their efforts by continuing to provide the type of technology infrastructure and transparency that they have come to both expect, and deserve, from LeadPile.

About LeadPile:

LeadPile (”LeadPile” or the “Company”) is the premier Lead Exchange, providing a central marketplace for the buying and selling of targeted consumers or “leads.” The Company’s system sits between lead buyers and sellers allowing them to conduct business in an efficient, exchange-driven environment providing value to both parties. The Company’s MicroClick form allows high traffic affiliates to merely place LeadPile-generated code on their pages in order to immediately produce leads. These leads are directly routed to the exchange for sale, thus the system allows affiliates to generate leads without creating a backend management system or managing lead buyer relationships. To read more, please visit http://www.LeadPile.com

Phoenix June 30th, 2009 — LeadPile, The World’s Largest Online Exclusive Lead Exchange announced today record results for its MicroClick Form (http://www.microclick.com) in June, 2009. LeadPile reports a record number of Lead Verticals being served by its MicroClick Form with Lead Sellers producing leads in 61 different verticals in the month of June. This makes the LeadPile MicroClick Form the most widely used Multi Vertical Lead Generation Form in the lead Marketplace and Lead Exchange Industry.

To read more, please visit http://www.LeadPile.com/

Bye Bye Newspaper Classifieds…. Hello Ebay Local Classifieds

Mari H. — Thu, 09 Apr 2009 14:23:46 +0000

Everyone knows eBay for it’s marketplace of buyers and sellers of all sorts of items. Leadpile Lead Exchange often times refers to itself as the “eBay” of leads. However, there is no affiliation to one another, yet many people know the concept of how eBay works and is considered a household name.

This household name is now expanding it’s portfolio of services it provides. Ebay Motors is a division of eBay that provides a directory of automobiles. According to DMNews, eBay Motors has now launched an online classified section. This will allow sellers of automobiles to be connected with the buyers locally. The article goes on to state, “The new listing option is designed to connect car buyers and sellers within a 100-mile radius of their local market, and is being offered free through an initial promotional period ending July 15.” Pre-internet consumers utilized local newspapers to find a car, however this new enhancement of eBay motors will mirror that old school classified section, but be on your computer. According to eBay, eBay Motors has 12 million monthly unique visitors, and they sell a car every minute. I guess this really means bye bye newspaper classifieds?

In addition to eBay Motors, eBay has a family of websites such as rent.com, half.com, kijiji.com, paypal.com, prostores.com and shopping.com.

Cheapest Auto Rolls Out!

Mari H. — Wed, 25 Mar 2009 14:31:30 +0000

Having so much negativeness about the auto finance industry, I thought I would shed some light on it. In recent news, there was a car manufactured by Ratan Tata, which costs $2000! Tata Motors is the largest automaker in India, and has finally rolled out the much anticipated Nano.
Business Week states that Tata Motors is going to be doing a lottery to determine who will be able to buy the first Nano cars. Experts are keeping an eye on Tata Motors (parent company is Tata Group) and if this is really going to be bringing in some additional revenue for the company. Because of the low low price, experts don’t plan on this initial roll out to produce high profits for the auto maker. Tata Motors recently payed just over $2.3 billion for Jaguar and Land Rover. Let’s see if this car price and size sparks an interest with the US auto makers, who seem to already have an eye on creating their own version.
The auto finance industry is an industry Leadpile Lead Exchange is always keeping an eye on, and possibly something like this can spark some interest in consumers going out to purchase cars again… that is if you think you can fit in a little car like this? ummmmmmmm?

WANTED: Car Czar

Mari H. — Wed, 10 Dec 2008 13:59:30 +0000

Here is the latest news on what is going on with the struggling auto industry. Automakers are trying to get congress to approve a bailout for them, yet FORD has announced it does not need any help. However, congress wants to add a stipluation in with this potential “deal”… that is a “car czar”. This car czar would potentially be there to monitor every aspect of the money, evaluate the business relationships they have, and oversee everything else related to the industry.

So, what is a car czar and what is congress wanting this “person” to do? According to NPR news, a few traits that is recommended is someone who knows industrial companies and can follow the money. Another person states the car czar must have financial smarts who is going to make decisions that are going to benefit Americans. However, is this something one person can truely take on? How about a committee that governs these future decisions that are made?
Leadpile Lead Exchange is definitely interested in this industry because we work a lot with the auto finance lead type. What happens in the automakers “world” affects our marketplace. We will be keeping an eye on what happens with the automakers and if they really decide to hire a car czar.

Big 3 Auto Makers Begging Congress For Help

Mari H. — Fri, 21 Nov 2008 16:02:04 +0000

According to Forbes.com, the big 3 auto makers have concluded testimonies in front of Congress. They are requesting emergency financial assistance and failed in their first attempt in front of Congress. Round 2- they get another chance to plea their case. However, Congress is looking to see if these big 3 auto makers actually have a plan in place. According to Forbes, “What they likely want to see is how the carmakers will lower their labor costs and develop more fuel-efficient cars U.S. consumers will want to buy. The companies are happy to lay out their future product plans, which include more hybrids, plug-in electric cars and new turbo-charged gasoline engines that sip fuel. But the rest is tougher to do.” Let’s see how the next week or so pans out for GM, Chrysler and Ford. My fingers are crossed for you.

Leadpile Lead Exchange, and I am sure all other lead companies, are hoping something positive comes out of the meeting with congress. We would love to see the demand pick back up!