Leadpile’s Blog

Yes, correct! In a lead exchange the pricing is market driven.  Payday and Auto Financing are truly the most critical to monitor.  Why?  Simple, the end user, payday companies and auto groups, are looking for exclusive, unique, and qualified leads.  Top tier bidders will get first look and the opportunity to buy leads that are authentic and precise to filters set up.

Many companies use softwares such as CL Verify or Teletrack, that checks for factuality against SS#’s and DOB, and a few other filters.  Software such as these are a benefit to the online verification method that large organizations entitle to run a smooth and prosperous business.  

In a lead exchange, publishers should be alert at the placement of their campaign and the ranking that they hold.  I would never suggest to pay a price that you are not seeing a good ROI on your campaign, but I am suggesting not to be cheap.  You need great qualified leads? That will consist of becoming aggressive.  See when you do the math its pretty simple.  Your cheap, you pay $10 for a payday lead, and you are not converting as many as you like.  Then your upset.  Well lets talk about reality.  You probably have 20 other companies competing for the same lead, bidding more than you, hence, they are buying your leads! Yes, I said your leads!  The more competent and genuine leads that could have been closed by you.

Be at a comfort level that you are seeing a significant amount of conversions.  Larger companies are successful for one reason! They became aggressive and were in a competitive market.  Come straight to the source and pay less for your applicants that need your assistance now!

One more thought to absorb is that in a lead exchange of advertisers and publishers, publishers have the opportunity to set up their minimum price point, just as advertisers can set up the price to pay.  Therefore, if your bid price is too low, you are missing out on some strong potential publishers that are using their marketing revenue in Google AdWords for example, to generate high quality traffic, and its skipping your campaign due to your bargain bid. 

Take this as good advice and monitor your campaigns, you need to be aware that higher tiers will have the chance to accept a lead before you do!

Webster’s says that Customer service is “Assistance and other resources that a company provides to the people who buy or use its products or services.” It also says that a Customer “Is a person who purchases goods or services from another; buyer; patron.”

 So how do we handle the different types of customers? First, we define them.

1. The Satisfied Customer – Everything always works out and is in perfect order all the time.
2. The Never Satisfied Customer – No matter what happens nothing is ever right and nothing can ever fix it.
3. The Impatient Customer – Wants everything done now, even if the people and services are not available. MAKE IT HAPPEN! NOW!
4. The Trying to Get Stuff for Free Customer – They want something for nothing and will try to get a free “whatever” from you to make them happy.

 These are all types of customers that we all may or may not have seen, dealt with or been at one time or another and all know what they are like. What we need to do is act like Customer Service Representatives and treat them all as individual types and not all the same. You don’t treat an Impatient Customer like a Trying to Get Something for Free and offer them something else when all they want is what they came in for.  Use the skills that you have been trained to use and then you can make every customer feel special and appreciated.  

 Read Customer Service Tips… We should all know. This should help to know what skills are needed.

 At Leadpile we are dedicated to giving the best Customer Service possible so that every customer is a Satisfied Customer.  We want to make your experience with us the best that it can be. 

Today, I’m going to explain how to save money on gas!  Nation wide gas prices has hit an average of over $4 per gallon.  We can all agree that its ridiculously high.  Yet, we are going to continue to pay for gas to do our every day lifestyle driving; go to work, grocery shopping,  etc. So what’s a solution?  

I did a research today on new 2008 cars that you can purchase for underneath $15,000 that are fuel efficient.  What are you driving now?  A gas hustler?  Taking 8-16 mpg?  Wow, that can get pretty expensive on a weekly basis! Wouldn’t you agree its hurting your pocket?

Check out all these new 2008 cars that I found at great pricing and great mpg:

• Chevrolet Aveo5 SVM MSRP $10,235 27mpg
• Kia Rio Base MSRP $10,890  29mpg
• Toyota Yaris Liftback 5-Spd MT MSRP $11,550 32mpg
• Smart Fortwo Pure MSRP $11,590 36mpg
• Saturn ION 2 Sedan Manual MSRP $12,300 30mpg
• Nissan Versa Sedan 1.8 S MSRP $12,880 28mpg
• Honda Fit 5-Skd MT MSRP $13,950 31mpg
• Mazda MAZDA3 MSRP $13,995 27mpg
• Suzuki Aerio Sedan Base MSRP $14,299 27mpg
• Dodge Caliber SE MSRP $14,320 26mpg
• Ford Focus S Coupe MSRP $14,395 28mpg
• Scion xD 5-Door Wagon MSRP $14,550 29mpg

Now whatever your favorite “Make” is, I listed a few different types, your best solution is to buy a new car! Yes, go online fill out an auto financing application and purchase a gas saver!  You will see the difference.  Its a perfect time to buy.  What are you waiting for?  Still reading this blog?  Go online and fill a secured application and start saving money immediately. Not only will you feel great driving your new wheels but you will be happier with the gas money you are saving!

Many people are wondering if buying a home is a good idea right now. A recent article on CCNMoney revealed that RealtyTrac announced that the banks are the most desperate sellers.  Lenders report 197,800 homes were foreclosed in the from Jan 1, 2008 – April 30, 2008.

So is it a good time to buy? Yes! And a  good place to look may be homes that are bank owned.  Banks are trying to get rid of many homes, and they may be willing to take less than what they are worth.  Many people say to look for homes that are at least 90 days old.  Definietly hire a broker to assist you.

Also have the home inspected to make sure the value of the home is truly there.  Consider any maintenance or renovations that would need to be done and deduct that from the asking price.  Hire an expert!

What does this mean for the Real Estate Brokers! More business!! Obviosuly they can get leads for first time home buyers at the lead exchange, and sell homes even in tough times.