Leadpile’s Blog

Is the Exit Traffic considered a good or bad approach when it comes to Lead Generation and Affiliate Marketing? Well, that it all depends on how it’s used.

Just so we are all on the same page, exit traffic IT IS NOT a baby on a bike , but it represents a way to capture the visitor when they close the browser, or the first visited site. The way to do it, is by providing a popup window with a different offer. It can be a related service, or can be totally a different offer, but targeted to the consumer’s profile. The key of converting traffic is to offer something relevant to the visitors  you have. Learn about their needs and learn about your traffic. That will give you an advantage against your competition. 

After spending thousands of dollars on PPC (pay per click), each visitor represent a great deal to you, and by using the exit traffic in your advantage will help you increase your spent and not reduce it. Of course, Google Adwords division will be really happy about this!

There are many popup blockers out there, but there is still a good percentage of visitors that don’t use them. Learn about your traffic, create targeted pop-up and you will succeed in a market where many struggle. 

Everything is possible with the right mind set! 

Just in one week after the Offers and MicroClick ads were released, the volume of Payday/Cash Advance Leads, have exploded in our Lead Marketplace/Lead Exchange. The Buyers we currently have are very excited about the new developments, and as a result of our continuing effort to bring valuable leads in the lead-gen space, we’ve seen a tremendous increase in quality and volume.

Thanks to our publishers and their amazing creativity, our Offers (banners and text ads), together with the MicroClick Ads, are placed on spots that we never thought of, starting with confirmation pages, exit traffic or direct traffic to pages that have an amazing volume of traffic. Two of the things that were very attractive to our publishers, was the fact that our MicroClick ads would load really fast and that our Microsites are on secured sites (HTTPS). The secured sites alone has increased the CVR (conversion rate) with almost 14%.

Faster, better and more alternatives is the key to succeed in an industry where everything changes continuously.

Any suggestions are welcomed, as our commitment is to make the Payday Leads vertical a stronger and better vertical for every everyone involved in Leadpile’s Lead Marketplace/Lead Exchange.