When you hear the words “Payday Loan” what comes to your mind?

1. Do you think of an industry out there taking advantage of consumers?
2. Or, do you think about an industry providing people with relief and peace of mind during this financial crisis?

Most people would say answer a.  But is that true or do we need to educate ourselves regarding this part of the financial industry?  Who are the people that need these payday loans and do they have other options?

According to www.census.gov the official poverty rate in 2010 was 15.1 percent, which was up from 14.3 percent in 2009.  In 2010, 46.2 million people were in poverty, which was up from 43.6 million in 2009.

Those are staggering numbers.  People are having a hard time making ends meet. From 2009 to 2010 an additional 2.6 million people were at poverty level.  Where did they come from?  Middle Class families?  Low Income families?   Who is out there helping them get back on their feet?  The banks?  With the foreclosures on homes, the increased account fees, overdraft fees and high credit guidelines… what do you think?

What sort of monthly expenses do all of us face? Rent/Mortgage, utility bills, insurance, car payment, food allowance just to name a few.  If you are running out of money at the end of the month what would you sacrifice?  Your electric bill?  Your rent?  Your car loan?  Or just overdraft your bank account?  All of those choices involve late fees or overdraft fees and may incur being harassed by credit agencies or having your electricity turned off, being kicked out of your home or having your vehicle repossessed.  None of those sound like viable solutions to me.

According to www.wikipedia.org the definition for a payday loan is “a small, short-term loan that is intended to cover a borrower’s expenses until his or her next payday.”   That is truly what a payday loan is there for.  Many times you will hear payday opponents talk about high interest fees, but when you research these fees in comparison to bank charges and late fees of missing necessary payments and/or possible repossessions/foreclosures/losing electricity, going hungry etc. – which sounds better to you?

So before we judge the financial institutions giving payday loans or the people receiving such loans – let’s make sure that we look at the situation from all angles, and form an educated decision.

Just when things were hopefully starting to try and go in the right direction, it seems that there might be a change in that “positive” direction with our housing market. Reuters is reporting that 49 states in our nation have their attorney generals investigating allegations that there were banks not following the proper foreclosure procedures. Alabama was the only state in our nation to not pursue investigations into the lenders practices. No one is sure why that is at this time.
Some banks are not admitting to doing anything wrong, however Bank of America has currently halted any evictions for the time being. Other banks are not admitting any wrong but they are saying they followed the correct protocol in order to foreclosure on homes. What affect is this sort of controversy having on our economy? Of course when things are going right, or there is an election coming up, there are going to be people pointing fingers at each other. However, the question really is, did our nations mortgage lenders try to cut corners on processing foreclosures? If so, why?

Many of us wonder at what point will the economy start heading in a positive direction again? One big indicator of this will be with the housing market. Unfortunately, reports are showing that this summer there was actually an increase in the number of homes that went up for sale. This is not a good sign when the potential number of home buyers went down. NPR is reporting there are 4 million homes up for sale right now and an additional 600,000 or so homes that the banks have not put on the market yet to sell. This is astounding, but why are there so many homes just “sitting” there and not being put on the market to sell by the banks?
It seems that banks have a few reasons that they would be holding off on flooding the housing market with additional homes for sale. One reason is that banks are just having a hard time keeping up with all the foreclosures they are having to process AND they don’t want to inundate the housing market with all these homes for sales, which will in turn create lower sale prices. Supply and demand will create even more drops in the sale prices these homes are going for. This is not something the banks want to experience. So I guess the bottom line is, if you have not recently taken advantage the homes that are out there for sale at a reduced price, now might be a good time because there might be even more homes being put on the market to sell. When will this end????

At one point or another we have all come across someone that is either loosing their home, lost their home, or on the verge of falling behind. We are all asking ourselves, at what point is this home crisis going to subside? It’s a scary thought to talk to someone who has been around a long time and to hear them state that this is the worst they have seen the economy in their lifetime. There seems to be no end in sight on when the economy is going to get better. NPR is stating that at least 10 percent of mortgage holders had missed at least one payment between January and March of this year, and 4.6% were in foreclosure. Hopefully, the second quarter of 2010 will prove to be a little more positive than this past quarter.

According to Forbes.com 10 things first time homeowners need to consider are:

Monthly costs: Mortgage, taxes, insurance and regular fix-up costs

Tax Credit: Keep your eye’s open for a possible extension on the first home buyer tax credit if you were not lucky enough to take advantage already

Getting a Government-Backed Loan: Mortgages by the Federal Housing Administration are becoming harder to receive. Buyers with a credit score of 580 or less are now required to put a 10% down payment.

Avoid Family-Assistance Tax Traps : Structuring parental assistance as a bona fide loan with minimum interest rates set by the IRS. (Nolo.com)

Consider buying a foreclosure: Phoenix, Las Vegas & Central Florida have the best foreclosure markets.

Factor in property taxes: research the specific county that you are looking to buy in, some can be very costly in property taxes!

Shop around for Title Insurance

Consider High-Deductible Home Insurance: Consider lowering your homeowners’ insurance premium by raising the deductible.

Cut Insurance Cost By Upgrading: Security systems and smoke alarms are both upgrades that can cut your insurance premiums.

House prices have not been on the rise for six straight months in a row. Fourteen out of twenty metro areas saw an increase in homes from the month before. As of November, 2009 was up 3.4 percent from its lowest back in May, 2009. Phoenix (Arizona) and San Francisco (California) have had the highest month over month increase in their housing markets. Both New York and Chicago had the largest declines in the nation. One of the largest reasons for the increase was the first time home buyer tax credit. With the original end date for the tax credit being in November of 2009, there was a rush to purchase a new home (the tax credit ended up being extended to the spring of 2010). The tax credit was a huge incentive to purchase a home, and with the home prices in Arizona being so low, it makes sense that Arizona saw one of the highest increases in their housing markets.
One of the big questions is if the trend is going to continue to increase? Some economists believe that there is going to be another dip in the housing market because of the the high rate of unemployment and foreclosures. It is expected that we will see these results in the beginning of this year. It goes without saying that now is the time to buy. Depending on the area, people are seeing move in ready houses for as low as $50,000. That is less than a college education!
If you find that you are one of the many who are having trouble keeping your home you may want to consider a loan modification or debt consolidation. Leadpile is trying to do it’s part by matching up the consumers with lenders on a daily basis! Heck, we want the economy to be better too!

September was the eight month in a row that the number of home sales rose. It is common knowledge that if you are planning to buy a home, now is the time. The rock bottom house prices and low finance rates are not the only reason that there have been a month over month increase in the market. The first time home buyer tax credit programs had a large influence in the matter. This program gives up to an $8,000 tax refund to the new buyers. Originally the tax break was supposed to end the first of December, but has been extended through the end of June 2010. The plan will also now help current home owners who have lived in a home for at least five years and want to move into a larger home. These individuals will receive up to a $6,500 tax refund. In addition, the income level has also increased. In order to be eligible, a single individual now can make up to $125, 000 and a couple up to $225, 000 per year.
So will this continue to keep the housing market on the rise and help the economy? Personally, I think it could both help and hurt. If the new home owners are smart and are buying houses that are well within their budget, then the increase in sales/increase in house value will be great for the economy. However, there could be a down side. If people are rushing into buying the houses and bite off more than they can chew, they might end up realizing they can not fully afford their house purchase and the foreclosures could start happening again.
For all you eager beavers out there, just remember that prices are still expected to decrease. With the home owner tax break now extended, you can wait for prices to drop a little more and save some money. Want to know if the housing market is supposed to increase or decrease in value where you live? Check out this link from CNNMoney.com

The idea of seeing home prices going up is something all of us continue to wish would come. The housing market appears it might have some positive momentum going on, and we will all need to cross our fingers that this is not too good to be true. There have been home value increase teasers in the past that did not stick, but maybe this is actually going to be the time when we see positive changes continue. According to the S&P/Case-Shiller national index, “Its 20-city index was up 1.4 percent in June compared with May, and up 0.5 percent in May over April – the first incidence of two consecutive monthly gains in more than three years. Eighteen of the 20 markets, including San Francisco, experienced monthly price gains.”
So do we know what is possibly fueling this housing price increase? I would guess that investors out there buying a lot of these homes, that were in foreclosure etc, has helped to create a bidding war on homes. Once you have a high demand and lower supply that creates pricing increase. This is great news for those in the neighborhoods that are hoping to see homes in their area selling for more. This will ultimately help them with their values. How about the government giving a tax credit for those purchasing a home? That has to help, however from what I heard about this program there are some stipulations on this program that eliminate some from getting the tax credit because they make too much. Is that fair? Time will only tell if these two things help to fuel the positive momentum we have going on with our housing market. I think a lot of us are hoping this is the beginning of the end of a struggling housing market. You never really realize how much an impact our housing market has on all sorts of industries, till going through it like we all have.

Imagine this….. you fell behind on your mortgage and you are going to have to move out of the home you spent your hard earned money building to your satisfaction. Out of anger you do some things to this home to express your frustration of the situation you are now in. Broken windows, damaged walls, and you decide on your way out you are going to put a nice little hammer to the A/C unit.
Unfortunately, this consumer’s damaged house needs to be then put up for sale by the bank for some other consumer to purchase. Who is going to want to purchase a home that requires so many repairs before even moving in? Fortunately, someone else’s “garbage” is another person’s treasures. With a great deal on the home, that home sells to a new consumer who sees so much potential with this damaged foreclosed home. The new homeowner also did their homework and found out with the Obama Plan, there are tax credits available to homeowners for things such as windows, HVAC, and a few other home improvements. In an effort to help consumers who are willing to purchase these damaged foreclosure homes, and for those that have to stay in their home and can not sell, the Federal Government rolled out some great tax credits for 2009 and 2010. The tax credits available are up to 30% of the cost of the designated repairs up to $1,500. There have been tax credits available to consumers in previous years, however to this level they have never been available.
Leadpile Lead Exchange works with the home improvement vertical and thinks maybe assistance like this, will only help with the demand for this lead type. Leadpile is currently looking for publishers that can potentially bring in this lead type so we can connect homeowners wanting to take advantage of these credits, with the advertisers that want to provide the services.

In recent conversations with many of my affiliates, the conversations about the economy and the housing market have been very popular. The housing market as we all know has impacted those around us in a very dramatic way. There are short sales, foreclosures, and home sale conversations going on with those on the internet, and with those in our every day lives. If you are one that is in the market to buy a house, this is certainly the time to do that. However, knowing what a short sale , foreclosure and FSBO (for sale by owner) are is very important. To help with finding homes to purchase AND becoming educated on these terms, there is a list of websites that Hitwise.com considers the highest ranked real estate websites ending the week of 3/21/2009:

1. Realtor.com
2. Yahoo! Real Estate
3. Zillow
4. ZipRealty
5. RE/MAX Real Estate
6. US Department of Housing and Urban Development
7. Rent.com
8. Homegain
9. Trulia.com
10. ServiceMagic
11. Homes.com
12. Apartments.com
13. Century 21 Real Estate
14. Foreclosure Store
15. Foreclosure.com
16. Reply!
17. RealtyTrac
18. Coldwell Banker Real Estate
19. RealEstate.com
20. MyNewPlace

Leadpile Lead Exchange is always looking for new partnerships with websites such as these, and any other websites that are looking to be monetized. However, we are also looking for those sites that are great resources for consumers to learn information from, such as the ones listed above. Being educated on a large transaction, such as buying a home, is key to making that transaction that much more successful. These listed websites can certainly help with accomplishing that, so you might want to take a look!

It is official, Yahoo has released it’s 2008 top 10 searches for various industries.  The searches that probably apply the most to Leadpile Lead Exchange and it’s affiliates, are the top 10 “economy” searches.

2008 TOP 10 “economy” SEARCHES  

IRS Stimulus Checks
Oil Prices
Gold Prices
Gas Prices
Dow Jones
Sallie Mae
Stock Market
AIG
Foreclosures
Debt Consolidation

This shows that there is a great opportunity for advertisers and publishers to optimize this by matching up the people needing help in these areas, with the companies that will provide the services they are looking for. Leadpile is the place for both of these parties to come together and truly help the consumers doing all these TOP 10 SEARCHES.

Citigroup announced it is going to be helping some of it’s mortgage customers from going into foreclosure.  According to NPR News, Citi will be lowering mortgage payments on more than 100,000 people who have not yet fallen behind. They said they are looking at getting some sort of similar assistance to those people whose loan they service, but do not own. Other major lenders are also rolling out assistance programs to it’s customers to help try and help control more foreclosures from happening.  Some mortgage customers who are paying their mortgage on time, say what can Citi do for them for being a “good” paying customer?  This is a legitimate question, however at this point if Citi lets more people go in foreclosure, then this will hurt our home values and economy EVEN MORE!  We don’t want that.

My question is why did it take this long to roll something out like this? Shouldn’t this have been something the major lenders offered before we got to this point?  Some are still asking who is to blame for all this hardship in our economy and mortgage industry, however at this point it might be best to just get the economy headed in the right direction first. Wasting time on trying to place blame is something that Americans need to avoid, and instead focus on how we can get the economy headed in the right direction. Citi and these other mortgage companies, I do commend for helping to start getting the ball rolling!

Leadpile Lead Exchange comes across all sorts of consumers is all sorts of financial situations every day.  However, the number of people submitting requests for foreclosure, loan modification, debt consolidation are increasing dramatically.  These consumers need help and we are going to help in any way we can, just like Citi and these other mortgage companies are trying to do.  Everyone contributing to this resolution, will help us ALL get headed in the right direction.