The FTC is taking their recent ruling very seriously with regards to making sure companies are abiding by the telemarketing robocall rules. Recently, the FTC slapped a fine against Talbots for conducting robocalls without the ability for the consumers to opt out. In December 2008 the Telemarketing Sales Rule (TSR) was enacted to prevent this sort of thing from happening. Unfortunately, the procedures Talbots (and it’s call center) were doing, did not agree with the TSR requirements.
This sort of fine being slapped against companies is probably something we will all see more of. The bottom line with this is if you are not following the rules with regards to the telemarketing guidelines, you will be facing fines also. If you are wanting to effectively run a telemaketing campaign, you better do it the right way or your company will be the next one dishing out money to the government. Is it really worth it??

Google announced today that it will shift its search engine off the mainland but will not close doors completely. Google and China have had an on-going dispute over recent months regarding restricting search results. There had been talks that Google would pull out completely from the Chinese market, however has decided to remain most likely due to its desire to profit from an explosively growing market.

According to the Associated Press, effective this afternoon, visitors to Google.cn are being redirected to Google’s Chinese language service based in Hong Kong. Results on these pages are not censored by Google, but the Chinese government filters can still restrict results that are viewed by mainland audiences.

Google originally set up a search engine in China in 2006. Currently about 700 or Google’s 20,000 employees are in China.

Leadpile works a lot in the payday loan industry, with regards to trying to connect those that are looking for a payday loan and those that can provide these short term loans to the consumers. However, if you are in the military you do not qualify for these types of loans, therefore there are alternatives that are offered to these consumers. Leadpile is excited to partner up with a lender that can help service these individuals. We are looking for publishers that can help us generate more of these leads.
This is what we are looking for in these leads:
Nationwide, “active duty” Military (no reserves or government employees) only, consumers must be looking for a $500+ loan, no daily caps and there is no restricted delivery schedules.

There are several ways to generate these leads:

* MicroClick Forms
* MicroClick iForms
* Banners
* Text Links
* “On Exit” Ads
* Open Market

If you are a publisher and looking to help provide these sorts of short term loans to members of our military, reach out to us!

It is once again that time of year to start thinking about getting your taxes done. Uncle Sam is ready to collect his money, unless you are one of the lucky ones and expecting a return. Whether or not you owe or are owed money, there are both pros and cons to filing your taxes early.
The IRS officially starts accepting returns as early January and gives you the choice to file as soon as your W2 and 1099s are received.

Advantages to filling early can be:
*Receiving your refund faster
*Getting it over with
*Avoiding crowds and long lines at the post office
*Avoiding the possibility of being late, and owing more
*Giving your self time incase you realize something is more complicated that originally though

Advantages to waiting to pay your taxes until they are due:
*Maximizing your interest by keeping the money you owe in an interest-bearing account until April
*Possibly decrease your chances of being audited. Some think that it’s best to put your taxes off until the very extreme, and this will lessen your chances of being audited
*Tax forms can sometimes be updated during the tax season, the changes might not be reflected yet if you file early

If you are receiving money back it may be hard to wait, lending out your money to the government interest free is very nice, but not something that we all want to do for extended periods of time. If you are going to have to pay, it might be worth the wait!

After months and months of talking about naming someone to help with our nation’s cyber security, the White House has finally named someone to run this very important division. This past week, they named Howard A. Schmidt as the National Cyber Security Chief. Schmidt is bringing some attractive experience with him, with having worked for eBay and Microsoft.
So the question is what is someone like this going to do to help with cyber security? This sort of position is not something that any other president has appointed, so what will he be doing? The one thing we do know is that the computer systems of the US government need watching, but what about the watching over of the whole technology world that is currently exploding?
Either way, this gentlemen seems to have some history under his belt to help with the US government’s computer systems and hopefully any threats to the our nations cyber world. Time will tell exactly what this new role will be responsible for, however I am sure it is a position that will be constantly evolving with what is going on in Cyber world!