Leadpile’s Blog

Tax Day is just about here and many Americans are scrambling to file their taxes.  According to Internet News, 87 million tax returns were filed electronically in 2008. This means a lot of extra personal information is circulating on the internet for thieves to get their dirty paws on.

Data thieves used to be interested in credit card numbers, however with all the added security a credit card has, there is now not much use for just a card number. Therefore, things such as tax returns are very attractive because they contain everything from banking information to personal information that can be maliciously used. Experts suggest if you are filing your taxes online that you install some sort of internet security package and scan your PC for malware.  Another crime tax filers should watch out for is the individuals that prepare your online tax returns.  Using a trusted company to help you with your taxes seems to be the best option.  As I have pointed out on a previous Leadpile blog post, BE AWARE where you enter your information and this also applies to you with your tax returns.

DON’T forget to file your taxes by April 15th!

It is official, Yahoo has released it’s 2008 top 10 searches for various industries.  The searches that probably apply the most to Leadpile Lead Exchange and it’s affiliates, are the top 10 “economy” searches.

2008 TOP 10 “economy” SEARCHES  

IRS Stimulus Checks
Oil Prices
Gold Prices
Gas Prices
Dow Jones
Sallie Mae
Stock Market
AIG
Foreclosures
Debt Consolidation

This shows that there is a great opportunity for advertisers and publishers to optimize this by matching up the people needing help in these areas, with the companies that will provide the services they are looking for. Leadpile is the place for both of these parties to come together and truly help the consumers doing all these TOP 10 SEARCHES.

Curious, what’s the next category LeadPile is looking at generating?  Well, folks here you have it!  Tax Debt Leads.  Very popular, and the demand is off the charts.  

The definition of this lead type is clearly back taxes. Consumers that did not file or owe a lot of many preferably in Federal taxes.  Why, the sudden demand?  For years, we have encounter consumers finding themselves in financial trouble, but the economy now is focused on people not paying taxes.  Believe me thousands of consumers owe money to the Federal system.

The downfall for thousands of people is that when you owe money to the Feds, the Federal government has the ability to start garnishment from your revenue or put liens on your property.  Not an experience you would like to encouter.  You will also be penalized and depending on the time frame owed or amount owed it can become a serious headache to deal with them, as you will be fined and some people even experience time in jail. OUCH!

LeadPile Lead Exchange will be introducing Tax Debt Lead.  We will connect the consumer that are in serious tax debt and need assistance talking to a specialist that can assist them.  Stay tune for a more firm ETA!