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Cars getting safer?

July 10, 2008 By: Mari Holt Category: Auto Lead Exchange, Lead Exchange, Lead Verticals

Something very interesting is going to be rolled out- the 1st FEMALE test dummy for the auto industry. That’s right- those test dummies that they put in our cars to test the safety of the car, will now include a female. This will help The National Highway Traffic Safety Administration get more accurate results on automobile testing they conduct on our cars. pretty funny that it is 2008 and this is just now being rolled out.
It’s amazing that you can’t open up a business section of a news website, without seeing something new going on with the auto industry. Gas prices, hybrid cars, SUVs, crash testing and also the auto finance industry in general. The other great thing that is happening with our cars is the new safety ranking that is going to be implemented. This will help all of us with a uniform safety rating system, that will determine safety on the potential cars we want to buy. It’s almost like having consumer reports in your back pocket to help you determine the safest car to buy. Once again… another great thing implemented to help out the consumer.
I hate saying it, but maybe this gas and lending crisis is pushing some buttons on some very needy things that had to happen in this world (more fuel efficient cars, lending laws that just don’t allow ANYONE to get a loan, and now some uniform safety standards to protect the consumers). We all know auto finance will be a popular vertical in the lead exchange space, and maybe this is just the beginning of it just changing a little in favor of the lenders, and what they can do with the loans they are giving out.

Once again- glass half FULL or half EMPTY?

Online Payday Loan Article from Bankrate.com.

July 09, 2008 By: Andy J. Category: Lead Exchange

lead exchange Online Payday Loan  Article from Bankrate.com.

The Following is a from Bankrate.com by Laura Bruce, September 12th, 2005. I thought this would be an interesting post for People following Online Payday at the Lead Exchaneg Blog.

It’s a tempting alternative to walking into the check-cashing store on the corner. Online payday lenders are popping up on the Internet, offering fast, short-term loans to cash-strapped consumers, in the anonymous comfort of cyberspace.

But if you borrow from these businesses, you might have more to worry about than the astronomical interest rates traditionally associated with payday lenders in general.

For starters, you’ll provide an amazing amount of personal data — Social Security number, driver’s license number, mother’s maiden name and, of course, your name, address and employment information — to the Web site.

You’ll also give your checking account number and bank routing number, so the lender will have access to your account. The lender will deposit your loan into your checking account and dip into your account to extract interest, fees and the principal. Some require that you fax them your latest pay stub, most recent bank statement, photo ID and a voided check.

But to whom are you giving this information? More than likely you won’t have a clue. Many Web sites that pop up when you do a search for something such as “payday loans” aren’t lenders at all. Take Advance Cash Loans, which states at the bottom of its home page, “Advance Cash Loans is not an online provider of online payday cash advances. We simply connect people seeking fast cash advances with online providers of instant cash advances so they can get the advance cash that they need, as soon as possible.”

A Consumer Federation of America (CFA) survey, of 100 online payday lenders and referrals sites, found that many are run from outside the United States and, perhaps, out of reach of American laws.

“You don’t know where your information is going,” says Jean Ann Fox, director of consumer protection at CFA.

“Many times you can’t find who the domain is registered to. There are Internet payday lenders outside the country, in Canada and on islands in the Caribbean that you can’t find with a magnifying glass. It’s like handing a stranger a blank check.”

Bankrate.com tried to contact three payday lenders. Only one could be contacted, and no one there would answer questions or return calls.

Are these businesses fly-by-night scammers that will steal your identity, trap you into budget-busting, long-term borrowing habits, or illegally siphon money out of your bank account? Nope, not necessarily. But you should think long and hard before sending your information to companies that are so stingy about their own information, Fox says.

“If you borrow from them, you’re not seen in line at the corner payday lender, so there’s privacy and that might be a selling point. But I hope it’s offset by sending all that personal information over the Internet. It’s a financial strip search. They want every piece of your financial information. People should be afraid to provide that information. I wouldn’t want to give that to someone over the counter, much less over the Internet.”

Traditional payday lenders — the so-called brick-and-mortar shops — are represented by Community Financial Services of America, a trade association. Online payday lenders have no such organization and, therefore, have no one to represent them. But Andy Jacob, CEO of Leadpile.com, a company that seeks leads for salespeople in the cash-advance business and other industries, calls the growth in online payday lending “explosive.”

“What’s happening in online is happening fast and furious. The major players are trying to position themselves to be the leader online. It’s a bifurcated space right now. There are many players that are lead generators that aren’t in the payday loan space and they’re attempting to secure the lead to themselves. Many payday-loan companies are late to the game. It’s challenging to figure out which company is doing what right now.”

The growth of online payday lending is presenting problems for state law enforcement officials and consumer advocates. Earlier this year, the Massachusetts Office of Consumer Affairs and Business Regulation ordered 91 companies marketing Internet payday loans to stop. The companies were reportedly charging annual percentage rates averaging 300 percent and fees averaging $30. The state says none of the companies were licensed to offer loans to residents.

Some of the letters we sent to these companies were returned when the post office was unable to find the address,” says David Cotney, senior deputy commissioner at the Massachusetts Division of Banks. “That reinforces our concern about consumers handing over personal information. That’s one of the reasons licensing is required; it gives the consumer some recourse.”

James Brusselback, enforcement chief at Washington State Department of Financial Institutions, says his division is investigating some 10 online payday lenders.

“The difficulty with the online outfits is in locating them, and then some of them claim that our state law doesn’t apply to them, so we have that issue of trying to bring them under our state law. I guess part of their argument is that they’re not located in the state and that their home-state law is sufficient to protect their customers. The requirements in those states — Nevada and Utah — are far less than what we require.”

Karolyn Klohe, financial legal examiner in Brusselback’s department, says consumers can have a tough time stopping online payday lenders from taking money out of their accounts.

“A common complaint against online payday lenders is that the customer is required to give banking information, whereas if they walk into a payday lender store they give them a postdated check. But what’s happening online is the payday lender uses the bank information to make unauthorized withdrawals from the consumer’s account. They say they’re collecting funds owed to them. They can make these withdrawals in a way they can’t with a postdated check.”

Turning to a payday lender — online or on the corner — is almost universally discouraged by consumer advocates. But the alternatives can seem thin to someone who needs cash to see them through to the next paycheck. Many banks offer bounced-check protection plans that consumer advocates often equate with payday lending. A notable difference, perhaps, is that the consumer is less likely to be able to overdraw several times and end up owing money they probably can’t repay.

“The long-term solutions include getting a good spending plan and building a nest egg of savings,” says Fox. If you can afford to pay $45 every payday to keep a $300 loan from bouncing, then you can afford to save it so you don’t need to borrow in the future.

“Pawn shops are cheaper than payday loans. On rare occasions you can ask your employer for an advance. Negotiate directly with whomever you owe. Get a second job. Put off purchases until you can pay. None of these are comfortable. It’s appealing to write the check without having money in your checking account and walk out with cash, but it comes at a high price.”

In their survey of Internet payday loan sites, CFA found that loans of $200 to $2,500 were available, but $500 was the most-frequently offered. Finance charges ranged from $10 per $100 up to $30 per $100 borrowed. The most common rate of $25 per $100 translates into an annual percentage rate of approximately 650 percent if the loan is repaid in two weeks.

Many states have passed laws regulating payday and small loan laws. Consumer Federation of America has compiled important information that consumers should be familiar with before borrowing.

Ohio Battleground for Payday….Online lenders battle over Payday Leads in Lead Exchange

June 20, 2008 By: Andy J. Category: Affiliate Marketing, Lead Exchange, Lead Generation, Lead Marketplace, Lead Verticals

affiliate marketing Ohio Battleground for Payday....Online lenders battle over Payday Leads in Lead Exchange

According to the AP,  Ohio Attorney General Nancy Hardin Rogers has refused to approve petition language proposed by payday lenders seeking to overturn a law that tightens industry regulations. As I have been writing about for the past two weeks, the Ohio situation could have been avoided by a better compromise up front.

Now it gets bloody. Let’s see who flinches first here. The Payday Industry or the AG.

Why Cash Advance Lenders Exclude Active Military!

June 16, 2008 By: Mari Holt Category: Lead Exchange


Are you wondering why Payday/Cash Advance companies refuse to take or buy leads that are active military?

Octorber 1, 2007, U.S. Congress passed the Military Lending Act that bar lenders from charging military or their family with dayday loans that will trap borrowers in debt and typically carry high annual interest rates.  The Military Lending Act will only allow lenders to charge up to 36% annually for any service members and their families.  The law says Payday Lenders cannot hold onto the service members personal checks or have electronic access to their bank accounts as a collateral for this type of loan.  This will allow active military to get loans with higher interest than a credit card but still far below what a payday loan charge.

Many companies out there are finding ways to focus strickly on Military loans to offer them other alternatives to loans.  There are many websites that are only interested in Active Military.

Many new laws are now starting to come up that are trying to restrict lenders from high rates.  My personal opinion is that a payday loan is simply just that a “PAYDAY LOAN.”  If you are interested in a longer loan (a few months term or more) then go to your nearest bank and apply for a personal loan, I can guarantee you it won’t be as easy as a payday loan and the interest will still be high.  All these laws being passed yet its not the lenders fault that these consumers are borrowing money and commiting to pay it back by their next paycheck, then become highly upset because they are not able to pay it back.  A payday loan was design just to borrow money and help you pay those important bills till your next payday.

I just wanted to let all our readers understand why there is not a strong demand for military leads.  In our marketplace however, we do have a demand for them.  If you have military leads bring them here, we have a source that offers alternative and is highly interested in that lead type!

 

 

Ontario Payday did it right! Ohio should have followed their example.

June 11, 2008 By: Andy J. Category: Affiliate Marketing, Lead Exchange, Lead Generation, Lead Marketplace, Lead Verticals

affiliate marketing Ontario Payday did it right! Ohio should have followed their example.

Ontario Payday did it right! Ohio should have followed their example.

And yes, The legendary Naigra Falls straddles the Niagara River between Ontario and New York.

According to Investment Executive,  “The Ontario government says that the new Payday Loans Act, 2008 will enhance consumer protection by licensing all payday lending industry operators and banning controversial lending practices.

 Payday Lenders will be required to include all charges consumers are required to pay, a cooling-off period; and, operators will contribute to a public education fund on payday lending”.Apparently, the Canadian Payday Loan Association (CPLA) welcomed the passage of the Ontario legislation. This looks to be a good compromise for the industry. Unlike the Ohio bill that appears to be overreaching.The Ohio Payday players should have looked to the Ohio bill as an example of a “good compromise”

Ohio Payday Lenders to Go Down Swinging..This will be good!

June 10, 2008 By: Andy J. Category: Affiliate Marketing, Lead Exchange, Lead Generation, Lead Verticals

affiliate marketing Ohio Payday Lenders to Go Down Swinging..This will be good!

According to News Center WHIOTV, Payday loan companies are taking their case directly to the voters. As I wrote about in a post this week, State lawmakers have passed new restrictions on payday companies.

It appears that the Payday Lenders are fighting back by already filing the first round of petition signatures with the state.

 

According to WHIOTV, it is the Payday Industries plan to attempt to put the issue on the statewide ballot in November.

This will be interesting! Stay tuned…

Ohio Regulations – angering many cash advance borrowers

June 04, 2008 By: Andy J. Category: Lead Verticals

Annie Zelm, from the Sandusky register, had a great article today entitled “Payday Customers Cry Foul“.
In the article, show says “Gov. Ted Strickland signed legislation Monday to establish stricter regulations for payday lending in Ohio — angering many borrowers who say they’ve been left without a safety net to get from one paycheck to the next”.
She really brings up some excellent points in the article. This Ohio legislation may be a case where the Government has stepped in to protect people, only to have it backfire and actually hurt a number of its constituents.
To me, it looks like a better compromise between the Government and the Payday Lenders would have better served the people. 

Crisis in housing market also affecting auto finance industry

June 04, 2008 By: Mari Holt Category: Auto Financing Leads, Auto Lead Exchange, Lead Verticals, Mortgage Homeowner Leads

Purchasing a car has always been something that was a necessity, but also potentially enjoyable for consumers.  However, alot of consumers used to get new cars from money they took out on their home equity loans.  With less home equity loans/refinances happening, this is affecting the auto finance industry.  In addition, those consumers that were doing a direct loan with the auto lender,  are having a harder time getting approved for that auto loan.  ABC consumer who used to be approved for a subprime auto finance loan is now having to jump through more hoops to get that loan.  This is ultimately affecting the lead generation industry, because less leads are as “attractive” because lead buyers are having to increase their minimum requirements.  Consumers with outstanding car loans are also affecting this industry because these same consumers are falling past due on their mortgages, paying $4 a gallon gas and therefore not able to pay the car note….or go out and get a new car.  So then what?  Those cars have to be repossesed and everntually sold at an auto auction for pennies on the dollar.

When will this get take a turn for the better?

 

Payday lenders may be exiting the Ohio Market

June 02, 2008 By: Andy J. Category: Lead Exchange

It looks like payday lenders may be exiting the Ohio Market when new regulations for the state’s payday industry begin affect. According to Business First, BizCorp is making preparations for exiting the Ohio market. Some companies with shops in the state, including Columbus-based Heartland Cash Advance, have taken the first steps to shutting down with the regulations likely a few months away. Others, such as Dublin-based CheckSmart Financial Co., have indicated they’re reevaluating their business plans. So where are people in need of an emergency advance to go? Time will tell.