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Leadpile Partners Up With Lender To Help Military

March 11, 2010 By: Mari Woods Holt Category: Financial, Lead Exchange, Lead Generation, Microlending Leads

financial Leadpile Partners Up With Lender To Help MilitaryLeadpile works a lot in the payday loan industry, with regards to trying to connect those that are looking for a payday loan and those that can provide these short term loans to the consumers. However, if you are in the military you do not qualify for these types of loans, therefore there are alternatives that are offered to these consumers. Leadpile is excited to partner up with a lender that can help service these individuals. We are looking for publishers that can help us generate more of these leads.
This is what we are looking for in these leads:
Nationwide, “active duty” Military (no reserves or government employees) only, consumers must be looking for a $500+ loan, no daily caps and there is no restricted delivery schedules.

There are several ways to generate these leads:

* MicroClick Forms
* MicroClick iForms
* Banners
* Text Links
* “On Exit” Ads
* Open Market

If you are a publisher and looking to help provide these sorts of short term loans to members of our military, reach out to us!

The Future Of Wi-Fi Is In Our Cars!

December 29, 2009 By: Mari Woods Holt Category: Auto Lead Exchange, Lead Exchange, Lead Generation, Technology

Believe it or not Wi-Fi is going to be available in cars in the near future (2010 to be exact). Many of us need to go to coffee shops or other public places that allow us the convenience of getting internet access, however it seems that Ford cars are going to be starting to install WI-FI capabilities in next years models. This will be possible with the SYNC system who is partnering up with Microsoft. Consumers will then be able to utilize their laptops in their cars wherever they want!
The advancement of technology is so amazing. Not only can people use their cell phones to access the internet, now they are going to be able to sit in their cars and be on an actual laptop when needed. So will something like this maybe impact the lead generation world, where more people can potentially fill out online forms such as Leadpile’s Microclick form on a website? I think so!

LeadPile Announces 61 Lead Verticals Served in past 30 Days

June 30, 2009 By: Eugen Ilie Category: Lead Exchange, Lead Generation, Lead Verticals

*Phoenix June 30th, 2009* — LeadPile, The World’s Largest Online Exclusive Lead Exchange announced today record results for its [MicroClick Form](http://www.microclick.com) in June, 2009. LeadPile reports a record number of Lead Verticals being served by its MicroClick Form with Lead Sellers producing leads in 61 different verticals in the month of June. This makes the LeadPile MicroClick Form the most widely used Multi Vertical Lead Generation Form in the lead Marketplace and Lead Exchange Industry.
LeadPile’s Centralized Online Exclusive Lead Marketplace supports thousands of affiliates that use the exchange to sell to suitable lead buyers. By using the LeadPile MicroClick Form, Affiliates can focus on driving traffic to their pages and not on managing lead buyer relationships. Over 90% of LeadPile’s active affiliates are currently using the MicroClick form, offloading the responsibility for lead collection, management, technology infrastructure, and quality control to LeadPile.
Astoundingly, LeadPile’s MicroClick form has been used to produce leads as diversified as Tax Debt Relief, Home Improvements, Business Loans, Health Insurance, Equipment Leasing, Credit Card Processing, Cash For Gold and more.
Andrew Jacob, CEO of LeadPile says, “The LeadPile MicroClick Form allows us to handle leads across multiple verticals, including payday, starter credit, debt consolidation, credit repair, bankruptcy, auto financing, and homeowner. While the majority of leads currently being exchanged in the  Marketplace are in the Financial sector, the fact that Lead Sellers are using the MicroClick form to produce leads in over 60 verticals is very rewarding for our team.
Jacob adds, “I would like to personally thank our existing Lead Buyers and Leads Sellers for their business, and it is our promise to everything we possible can to help them in their efforts by continuing to provide the type of technology infrastructure and transparency that they have come to both expect, and deserve, from LeadPile.
About LeadPile:
LeadPile (“LeadPile” or the “Company”) is the premier Lead Exchange, providing a central marketplace for the buying and selling of targeted consumers or “leads.” The Company’s system sits between lead buyers and sellers allowing them to conduct business in an efficient, exchange-driven environment providing value to both parties. The Company’s MicroClick form allows high traffic affiliates to merely place LeadPile-generated code on their pages in order to immediately produce leads. These leads are directly routed to the exchange for sale, thus the system allows affiliates to generate leads without creating a backend management system or managing lead buyer relationships. To read more, please visit http://www.LeadPile.com

Phoenix June 30th, 2009 — LeadPile, The World’s Largest Online Exclusive Lead Exchange announced today record results for its MicroClick Form (http://www.microclick.com) in June, 2009. LeadPile reports a record number of Lead Verticals being served by its MicroClick Form with Lead Sellers producing leads in 61 different verticals in the month of June. This makes the LeadPile MicroClick Form the most widely used Multi Vertical Lead Generation Form in the lead Marketplace and Lead Exchange Industry.

LeadPile’s Centralized Online Exclusive Lead Marketplace supports thousands of affiliates that use the exchange to sell to suitable lead buyers. By using the LeadPile MicroClick Form, Affiliates can focus on driving traffic to their pages and not on managing lead buyer relationships. Over 90% of LeadPile’s active affiliates are currently using the MicroClick form, offloading the responsibility for lead collection, management, technology infrastructure, and quality control to LeadPile.

Astoundingly, LeadPile’s MicroClick form has been used to produce leads as diversified as Tax Debt Relief, Home Improvements, Business Loans, Health Insurance, Equipment Leasing, Credit Card Processing, Cash For Gold and more.

Andrew Jacob, CEO of LeadPile says, “The LeadPile MicroClick Form allows us to handle leads across multiple verticals, including payday, starter credit, debt consolidation, credit repair, bankruptcy, auto financing, and homeowner. While the majority of leads currently being exchanged in the  Marketplace are in the Financial sector, the fact that Lead Sellers are using the MicroClick form to produce leads in over 60 verticals is very rewarding for our team.

Jacob adds, “I would like to personally thank our existing Lead Buyers and Leads Sellers for their business, and it is our promise to everything we possible can to help them in their efforts by continuing to provide the type of technology infrastructure and transparency that they have come to both expect, and deserve, from LeadPile.

To read more, please visit http://www.LeadPile.com/

Leadpile – The Heaven for PPC gurus.

October 20, 2008 By: Eugen Ilie Category: Affiliate, Lead Exchange, Lead Generation, Lead Marketplace

Leadpile - Affiliate\'s Heaven - Exquisite Treatment.The PPC gurus love the MicroClick ads and especially the MicroClick Form. Why? Because no PPC expert would want their traffic wasted, especially on broken links, or crowded pages with banners and text links. 

We all know that the CVR is extremely important when we pay for clicks. If we pay $3.00 or more on a click, we want to make sure that the consumer is going to click on an add, and go all the way to a conversion – a lead. That is going to determine the profit we make out the money spent on Adwords or any other PPC search engine. 

Our affiliates love the MicroClick Form because it’s co-branded and not only that, it’s compact. Being compact and easy to integrate in a website will maximize their CVR. The “call to action” is there, and it can be added on every single page of your site. That’s important, because you will have the consumer focused on the Form no matter what they read or on what page they are. 

In addition to the Form, we have added the MicroClick Ads. That helps the publishers that have blogs, or any other sites with a lot of content (and the SEO experts know what I am talking about). 

The PPC gurus know how to generate leads, drive traffic and optimize their campaigns. Not all are good designers, or some they are, but don’t have the time to waste time designing new sites. That’s where Leadpile can help again – we design the sites for them, host the site for them, or zip it and send it to them. All the ads and forms are integrated in their site, with no cookie tracking needed – that’s what we call an Affiliate Marketing Revolution. 

Leadpile can give you the real deal, exquisite treatment, no matter how small you are. 

The Lead Marketplace/Exchange and the Value behind it

October 20, 2008 By: Eugen Ilie Category: Affiliate, Lead Exchange, Lead Generation, Lead Marketplace, Lead Verticals

Leadpile - the value of a Lead Marketplace/ExchangeWhen and why a Lead Exchange would work? I’ve read many articles on this topic and none seem to understand why an Exchange would work. Mostly it’s because they don’t know what Affiliate Marketing is, and how to generate revenue by promoting websites online. 

We all know that behind every online business stands the “Traffic”. The traffic a website has determines the revenue the site will make. After you have the traffic, you need to have the smart people behind it that understands what to do with it. 

The value of a Lead Exchange stands in its Lead Generation capability, the Network of Affiliates they have, and what tools they make available to its partners. 

Without the Leadgen platform and the Affiliates that use the tools effectively, the Lead Exchange/Marketplace it is nothing more than an “Aggregator”. We all remember the “Aggregators” and their stories. Buying a lead from here and sell it somewhere else for a profit. 

Leadpile has been focusing on the Leadgen, offering alternatives to the existing Affiliate Marketing for over 7 years. Not only that we know what it takes to be successful in generating leads from Search, but we know what painful it is when you use the traditional Affiliate Networks like CJ (CommissionJunction.com). 

The MicroClick Forms and Ads (www.MicroClick.com) are just the front-end pieces of the Exchange, the real stuff starts when you start promoting them and get into the Tracking available in the Exchange. 

 

Business Cash Advance Lead Type in Demand!

September 25, 2008 By: Mari Woods Holt Category: Affiliate, Financial, Lead Exchange, Lead Generation, Lead Marketplace

affiliate marketing Business Cash Advance Lead Type in Demand!

Many businesses out there are in need of borrowing money, however they are not wanting to go through the long process of getting a business loan (or they can not qualify for a business loan). Businesses now have an alternative to a business loan, and that is getting a business cash advance. Business cash advance is a business borrowing money based on their credit card receipt volume.
The Leadpile buyers are demanding this new lead type, so we have created a new TEXT Link/landing site + multiple banners for our lead sellers/publishers.
www.USbizcash.com is available in the Leadpile seller account.

There is also the option of hosting our MicroClick form on your own websites too! Take advantage of this large demand and the innovative tools Leadpile provides to you to generate the leads! (http://www.MicroClick.com)

Other HOT offers we have:

- Cash Advance Leads
- Auto Financing Leads
- Credit Card Processing Leads
- New Car Purchase Leads
- Home Improvement Leads
- Debt Settlement Leads
- Credit Repair
- Bankruptcy

Want to make MORE $ with Leadpile? Get started today and receive $100 bonus! – call us today and find out how ;)

SMS and Lead-gen in a Lead Exchange

July 21, 2008 By: Eugen Ilie Category: Lead Exchange

Lead-gen Text MessagingThe Text Messages (SMS) have been always an interesting and productive way to generate leads or more business, including Branding awareness. 

We knew about it, test it with our Offers, and our Publishers are doing it as well, but we never seen such results as we are seeing in the last month. The MicroClick Ads and the Microsites are some of the favorites when it comes to our Publishers using text messaging to promote the offers. 

Just to have an idea of the efficiency, please check out the following numbers: 

SMS Marketing lead-gen

The number of Impressions represent the number of people reaching the website from a text message. Out of everyone that have seen the site, almost 73% clicked on the form and 55% of them completed it – reached the confirmation page. 

The EPM isn’t too bad either, with $1,437.57 for one thousand of impressions. The highest we’ve seen ranges between $2,500 and $3,200, but that’s more from targeted traffic, new customer base (PPC traffic). 

The rule of success is to be creative and test new ways to build your customer base, offering quality and good service to consumers. Nothing is “Impossible” and things can be done in a very effective way without loosing the quality. 

 

Quality in the Lead-Gen – Better Lead Exchanges!

July 18, 2008 By: Eugen Ilie Category: Lead Exchange

One of the main issues when it comes to affiliates, lead generation and traffic is the fraud. The better you become in tracking your leads, affiliates and methods they use to generate leads, the better your program will work. 

Leadpile’s Lead Exchange  has been working into improving the MicroClick Form (previously known as the I-SaveNow Form) application process, storing as much data as possible, so that we identify the source and also the validity of the lead. 

Some lead verticals are easier to fake than others, and the more fields, checks and restrictions for the data, the better is to control what goes through the Exchange. 

Paid Search (Adwords or Yahoo Search Marketing) are facing 20% or more fraud. The Lead Exchanges are not an exception, but the percentage is way lower. 

A click is very easy to fake and it can happen way faster and with a lot more volume than within the lead process. Also, each lead can be refunded in case of invalidity, where the traffic takes more time and sometimes is going untracked. Thinking that in certain industries we are seeing bids that are ranging between $6.00 to $50.00 per click, that can be a substantial loss for the advertisers. 

Let’s take a look at the following Click Fraud Index:

Click Fraud and Lead-gen

Leadpile has been producing it’s own leads in addition to the leads generated by its own publishers (partners) and that helped the Lead Exchange (Marketplace) becoming one of the top Lead-Gen companies out there. We actually are getting the hit from the PPC and take away the burden of this cost from our Lead Buyer (Advertisers). One of the most successful campaigns are still from PPC, where our Buyers are enjoying top lead quality. Of course, that comes for a price, but our service is going to make up for it, no matter how big or small your company is. 

Our team is geared up everyday to provide the top notch customer experience you (as a Lead Buyer/Advertiser) deserve! No matter what your challenge is, let us know so we can work better for you!

MicroClick Ads Turning Affiliate Marketing Upside Down, reports Leadpile

July 08, 2008 By: Andy J. Category: Lead Exchange

upside 

 

MicroClick Ads Turning Affiliate Marketing Upside Down, Reports LeadPile

 

Phoenix, Arizona -July 8th, 2008 — Within three weeks of announcing the introduction of their new “MicroClick Ads”, LeadPile has created quite a buzz in Affiliate Marketing Circles throughout the United States, Canada, and the UK. Leadpile, The World’s Largest Online Exclusive Lead Marketplace, or Lead Exchange, has reported that the MicroClick Ads have contributed to a 17% increase in production for selected Lead Publishers, and have helped LeadPile to continue its position as the leader in the Lead Exchange Revolution.

 

What are MicroClicks? Simply put, MicroClick Ads are very small single page mini sites that open a new window enabling Affiliate Publishers to have much more control over their own sites than with “Old Fashioned Affiliate Programs”. The MicroClick ads are a tremendous innovation for Publishers desiring to monetize their traffic. To see what everyone in Affiliate Marketing is talking about, please visit http://www.leadpile.com/microsites.html

The MicroClick Ads give Publishers total control over their own site giving them more compelling monetization opportunities for their content.  For the first time ever, Leadpile’s MicroClick Ads place Publishers in total control of their own sites, and their own income because MicroClick ads are located their own Websites, and secured on Leadpile’s Secured Servers. MicroClick Ads have been designed for those Publishers knowledgeable with HTML and JavaScript, and those who are not. Inserting the MicroClick ads into a website is fast, simple, and easy.

Andy Jacob, Founder of Leadpile, says “There is absolutely no limit to the number of MicroClick Ads a Publisher can place on a site. All they need to do with their site is to target each keyword that they want, add the simple code automatically provided by the LeadPile System, and the LeadPile Lead Exchange does the rest. Jacob says, “This could be a game changer for Affiliate Marketing as we know it.”

 

About LeadPile:

Leadpile, the World’s Largest Exclusive Online Lead Marketplace/Lead Exchange, offers the Lead-Gen “Space” the Largest, centralized location for Buyers and Sellers of Exclusive Leads to engage in an exclusive  Lead Exchange, or Lead Marketplace. The Leadpile Marketplace allows the Originators of Leads, and the Lead Buyers themselves, to decide what price they are each willing to sell, and buy, their leads at, and the way in which the lead delivery will take place. Visit LeadPile at http:///www.leadpile.com , or visit the Lead Exchange Blog at http://www.leadpile.com/lead-exchange-blog.

 

 

Lead-Gen, Keyword Tracking and Google Adwords with Leadpile’s MicroClick Form

June 25, 2008 By: Eugen Ilie Category: Affiliate, Lead Exchange, Lead Generation, Lead Marketplace

fun

I will like to complete one of the previous posts (Lead Generation and Keyword Tracking), when I discussed Leadpile’s Search Engine Tracking as a tool for our Publishers – for those using our MicroClick Form (previously known as the “I-SaveNow Form”).

  • Detailed report which provides the Publisher with the Search Engine and the “Keyword” used by the visitor to find their website.
  • Displays only the visits that resulted in a transaction.
  • This report is based on the “referrer” and for that reason, you don’t need to add anything in the tracking URL.
  • A sample snapshot report is provided below:
Leadpile Search keywords and conversions

One of the other features that our Publishers are enjoying, and we are excited to let you know that it has come to a mature state, is the Adwords API integration. The Publishers can create the tracking right from the account and upload it into their Adwords campaign. It will track the “client” (Adwords Account), the Campaign, the AdGroup, the Keywords and whether or not the traffic is coming from Content Network or not.

Fast, simple and terrific tracking available for every Publisher has made our Marketplace an attraction to the PPC Advertisers. With just few clicks you can control your Profit and set the appropriate bids that will lead you to your financial goals.

Please check the following link for a snapshot of the report:

Adwords Report in Leadpile\'s Interface

Lead Generation and Keywords Tracking

June 21, 2008 By: Eugen Ilie Category: Affiliate, Lead Generation

affiliate marketing Lead Generation and Keywords TrackingHow much are your keywords worth? Being involved in the PPC or SEO, you will be constantly challenged to find the right keywords to use. One way to track which keywords are giving you conversions  is to place a tracking pixel in your confirmation pages. Leadpile has made this process easier than ever before.  For those using the MicroClick Form, Leadpile provides a detailed report that will display the Search Engine and the “Keyword” used by the visitor to find the website. Only the visits that resulted in a transaction are displayed. This report is based on the “referrer” and for that reason, you don’t need to add anything in the tracking URL. Once you take the MicroClick Form and you add it to you page you are done. All the stats are being gathered and displayed for you in the account. A snapshot of one of our Publishers’ report is provided below.

Leadpile Search keywords and conversions

It’s the only time when such tools are made available to the publishers. We believe that the affiliate marketing is changing, and the current publishers are looking for more than just ways of sending traffic to “offers”, they are looking for ways to become part of the lead-gen space.

New Payday Offers and MicroClick Ads

June 17, 2008 By: Eugen Ilie Category: Affiliate, Lead Exchange, Lead Generation, Lead Marketplace, Lead Verticals

Payday Offer - MicroClick Ads

Just in one week after the Offers and MicroClick ads were released, the volume of Payday/Cash Advance Leads, have exploded in our Lead Marketplace/Lead Exchange. The Buyers we currently have are very excited about the new developments, and as a result of our continuing effort to bring valuable leads in the lead-gen space, we’ve seen a tremendous increase in quality and volume.

Thanks to our publishers and their amazing creativity, our Offers (banners and text ads), together with the MicroClick Ads, are placed on spots that we never thought of, starting with confirmation pages, exit traffic or direct traffic to pages that have an amazing volume of traffic. Two of the things that were very attractive to our publishers, was the fact that our MicroClick ads would load really fast and that our Microsites are on secured sites (HTTPS). The secured sites alone has increased the CVR (conversion rate) with almost 14%.

Faster, better and more alternatives is the key to succeed in an industry where everything changes continuously.

Any suggestions are welcomed, as our commitment is to make the Payday Leads vertical a stronger and better vertical for every everyone involved in Leadpile’s Lead Marketplace/Lead Exchange.