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	<title>Leadpile's Blog&#187; ppc</title>
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	<link>http://www.leadpile.com/lead-exchange-blog</link>
	<description>Leadpile - The World's Largest Lead Marketplace / Lead Exchange - Where Lead Buyers and Sellers Meet!</description>
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		<title>Leadpile Holiday Auto Offer</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2010/12/08/leadpile-holiday-auto-offer/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2010/12/08/leadpile-holiday-auto-offer/#comments</comments>
		<pubDate>Wed, 08 Dec 2010 15:22:12 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Auto Financing Leads]]></category>
		<category><![CDATA[Auto Lead Exchange]]></category>
		<category><![CDATA[Financial]]></category>
		<category><![CDATA[auto]]></category>
		<category><![CDATA[auto finance]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[Email marketing]]></category>
		<category><![CDATA[gifts]]></category>
		<category><![CDATA[holiday]]></category>
		<category><![CDATA[leadpile]]></category>
		<category><![CDATA[offers]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=48114</guid>
		<description><![CDATA[Tis the season to be jolly!   Many are looking for that perfect gift to buy that special someone.  Leadpile has the offer for those publishers and networks that are looking at connecting those consumers with the auto dealership.  We will accept banner, email, PPC, SEO and contextual traffic.  If you [...]]]></description>
			<content:encoded><![CDATA[<p>Tis the season to be jolly!   Many are looking for that perfect gift to buy that special someone.  Leadpile has the offer for those publishers and networks that are looking at connecting those consumers with the auto dealership.  We will accept banner, email, PPC, SEO and contextual traffic.  If you have auto finance traffic, contact your affiliate manager today!</p>
<p><a href="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/12/Screen-shot-2010-12-07-at-10.54.04-AM.png"><img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/12/Screen-shot-2010-12-07-at-10.54.04-AM-300x247.png" alt="auto financing loans leads Leadpile Holiday Auto Offer" title="Screen shot 2010-12-07 at 10.54.04 AM" width="300" height="247" class="aligncenter size-medium wp-image-48124" /></a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.leadpile.com/lead-exchange-blog/2010/12/08/leadpile-holiday-auto-offer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Leadpile Looking For Additional Weekend Payday Traffic!</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2010/11/10/leadpile-looking-for-additional-weekend-payday-traffic/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2010/11/10/leadpile-looking-for-additional-weekend-payday-traffic/#comments</comments>
		<pubDate>Wed, 10 Nov 2010 14:33:03 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Affiliate]]></category>
		<category><![CDATA[Financial]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Microlending Leads]]></category>
		<category><![CDATA[cash]]></category>
		<category><![CDATA[cash advance]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[leadpile]]></category>
		<category><![CDATA[payday loan]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=47234</guid>
		<description><![CDATA[This is the time of year when all of us start shopping for our holidays gifts.  Unfortunately, some are not able to afford the holidays, so they are looking for a short term loan to get them by.  Leadpile wants to be able to provide those consumers with the much needed loan.  [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/11/bigstock_STACK_OF_MONEY_710695.jpg"><img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/11/bigstock_STACK_OF_MONEY_710695-300x143.jpg" alt="affiliate marketing Leadpile Looking For Additional Weekend Payday Traffic!" title="bigstock_STACK_OF_MONEY_710695" width="300" height="143" class="alignleft size-medium wp-image-47254" /></a>This is the time of year when all of us start shopping for our holidays gifts.  Unfortunately, some are not able to afford the holidays, so they are looking for a short term loan to get them by.  Leadpile wants to be able to provide those consumers with the much needed loan.  </p>
<p>If you are generating payday loan leads and are looking for an additional place to try and place those leads, please reach out to Leadpile.</p>
<p>GOT WEEKEND traffic too??</p>
<p>Leadpile is looking for additional WEEKEND traffic for our *exclusive* lenders!</p>
<p>Acceptance:  7-10%<br />
Payout:  $20.00 CPA<br />
Schedule:  All day Saturday and Sunday<br />
Basic filters:<br />
	*No military<br />
	*Checking account with direct deposit  only<br />
	*Employed ONLY<br />
	*ALL pay periods accepted<br />
Allowed traffic:  PPC, SEO, Display and email</p>
]]></content:encoded>
			<wfw:commentRss>http://www.leadpile.com/lead-exchange-blog/2010/11/10/leadpile-looking-for-additional-weekend-payday-traffic/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Paid Searches Pay Off</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2010/07/13/paid-searches-pay-off/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2010/07/13/paid-searches-pay-off/#comments</comments>
		<pubDate>Tue, 13 Jul 2010 23:02:42 +0000</pubDate>
		<dc:creator>Nicky</dc:creator>
				<category><![CDATA[Affiliate]]></category>
		<category><![CDATA[Lead Exchange]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Lead Verticals]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[businesses]]></category>
		<category><![CDATA[consumer]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[leadpile]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[sites]]></category>
		<category><![CDATA[Website]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=41974</guid>
		<description><![CDATA[According to recent articles, the amount of money being spent on paid internet searches (such asPPC) has notably risen. Between 2008-2009 there was a 14% rise. Many believe the increase in paid searches can  be due to the retail industry being down, leaving more opportunity for non-retail related businesses and consumers to make purchases [...]]]></description>
			<content:encoded><![CDATA[<p>According to recent <a href="http://news.cnet.com/8301-17939_109-20010370-2.html?tag=newsEditorsPicksArea.0">article</a>s, the amount of money being spent on paid internet searches (such asPPC) has notably risen. Between 2008-2009 there was a 14% rise. Many believe the increase in paid searches can  be due to the retail industry being down, leaving more opportunity for non-retail related businesses and consumers to make purchases on the  internet. Search engine sites, such as Bing, are up an impressive 26%, with Google up 15.9% for paid searches.</p>
<p>Paid searches on the internet continue to grow strong and prove to be beneficial to websites on the internet. Leadpile works with PPC publishers to help maximize a site&#8217;s potential and bring in consumers who are looking for a service.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.leadpile.com/lead-exchange-blog/2010/07/13/paid-searches-pay-off/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>HOT New Leadpile Offers</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2010/06/09/hot-new-leadpile-offers/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2010/06/09/hot-new-leadpile-offers/#comments</comments>
		<pubDate>Wed, 09 Jun 2010 17:46:19 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Financial]]></category>
		<category><![CDATA[Lead Exchange]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Lead Verticals]]></category>
		<category><![CDATA[Online Education Leads]]></category>
		<category><![CDATA[bankruptcy leads]]></category>
		<category><![CDATA[credit]]></category>
		<category><![CDATA[credit cards]]></category>
		<category><![CDATA[Email marketing]]></category>
		<category><![CDATA[leadpile]]></category>
		<category><![CDATA[offers]]></category>
		<category><![CDATA[online education]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[pre paid credit cards]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=40194</guid>
		<description><![CDATA[Leadpile is excited to announce some great new offers we have for the Leadpile publishers to drive traffic to.  If you are someone who has SEO, PPC or email traffic, we want to talk to you about some great new offers.
Bankruptcy:
Great new offer that we are looking for some direct traffic to.
bankruptcyprograms.com is the [...]]]></description>
			<content:encoded><![CDATA[<p>Leadpile is excited to announce some great new offers we have for the Leadpile publishers to drive traffic to.  If you are someone who has SEO, PPC or email traffic, we want to talk to you about some great new offers.</p>
<p><strong>Bankruptcy:</strong><br />
Great new offer that we are looking for some direct traffic to.<br />
<a href="http://www.bankruptcyprograms.com/">bankruptcyprograms.com</a> is the great new offer we have a text link or even banners available to generate the leads.  This offer is consumers that are looking for more information about potentially filing bankruptcy.</p>
<p><a href="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/06/Picture-32.png"><img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/06/Picture-32.png" alt="financial HOT New Leadpile Offers" title="Picture 32" width="300" height="200" class="aligncenter size-full wp-image-40204" /></a></p>
<p><strong>Online education:</strong><br />
Another great new offer we are looking for traffic on.  This offer is consumers that are looking at going back to school.<br />
<a href="http://www.educationplans.com/">Educationplans.com</a> is the offer we currently have available to our publishers through iframe form, banners or direct traffic to the offer.</p>
<p><a href="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/06/Picture-33.png"><img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/06/Picture-33.png" alt="financial HOT New Leadpile Offers" title="Picture 33" width="949" height="247" class="aligncenter size-full wp-image-40214" /></a></p>
<p><strong>Pre paid credit cards:</strong><br />
Consumers are always looking for a way to help them re-establish their credit.  Leadpile has two great new credit card offers we are looking to generate leads for.  </p>
<p><a href="http://www.accountnow.com/secure/shortapp.aspx?pcode=Cg001Sgs71&#038;gclid=CJyq24mokqICFR5OgwodA0o2jg">Account Now</a>-<br />
Great pre paid Visa for consumers looking to start establishing their credit again.</p>
<p><a href="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/06/Picture-34.png"><img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/06/Picture-34.png" alt="financial HOT New Leadpile Offers" title="Picture 34" width="365" height="85" class="aligncenter size-full wp-image-40224" /></a></p>
<p><a href="http://www.mygreendot.com/greendot/">Greendot</a>-<br />
Great pre paid offer for consumers looking for a pre paid credit card.</p>
<p><a href="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/06/Picture-351.png"><img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2010/06/Picture-351.png" alt="financial HOT New Leadpile Offers" title="Picture 35" width="155" height="117" class="aligncenter size-full wp-image-40244" /></a></p>
<p>If these offers are something you are interested in working with us on, please contact us to discuss further!</p>
]]></content:encoded>
			<wfw:commentRss>http://www.leadpile.com/lead-exchange-blog/2010/06/09/hot-new-leadpile-offers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>BIG Benefits With Working With Networks VS Direct One On One Relationships</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2009/08/31/big-benefits-with-working-with-networks-vs-direct-one-on-one-relationships/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2009/08/31/big-benefits-with-working-with-networks-vs-direct-one-on-one-relationships/#comments</comments>
		<pubDate>Mon, 31 Aug 2009 14:27:24 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Affiliate]]></category>
		<category><![CDATA[Auto Lead Exchange]]></category>
		<category><![CDATA[Lead Exchange]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Lead Marketplace]]></category>
		<category><![CDATA[lead exchanges]]></category>
		<category><![CDATA[advertisers]]></category>
		<category><![CDATA[exchanges]]></category>
		<category><![CDATA[Leadpile Lead Exchange]]></category>
		<category><![CDATA[marketplaces]]></category>
		<category><![CDATA[networks]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[publishers]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[sms marketing]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[verticals]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=18024</guid>
		<description><![CDATA[In the last few years many new ad networks or lead exchanges have surfaced.  Many have survived and many have not. The need for networks and exchanges like Leadpile Lead Exchange came about because of the desire to connect multiple publishers with multiple advertisers to create simplicity for both parties.  In addition to [...]]]></description>
			<content:encoded><![CDATA[<p>In the last few years many new ad networks or lead exchanges have surfaced.  Many have survived and many have not. The need for networks and exchanges like Leadpile Lead Exchange came about because of the desire to connect multiple publishers with multiple advertisers to create simplicity for both parties.  In addition to simplicity, is there any other reason that a publisher or advertiser should look at using a network versus one on on relationships?<br />
1.  As consumers get online more and more, publishers and advertisers need to figure out the best way to get the largest captive audience in once place.  This is very difficult if you are trying to set up one on one relationships. Networks and exchanges allow this to be done without the hassle of developing one on one relationships.<br />
2.  There are cost benefits to the advertisers with working with network versus working directly with a publisher who usually has higher margins than the networks.  This increase cost if passed on to the advertiser, whereas networks have higher volumes which allows there to be more of an ability to have lower margins.<br />
3.  The advertisers can capture all types of traffic sources in just a few networks versus trying to get a different publisher for each traffic source they are interested.  For instance, to really diversify you want to utilize social networking, PPC and SEO, and SMS marketing.<br />
4.  Networks allow publishers an opportunity to sell their traffic/leads to various types of buyers/advertisers which allows them to diversify their ads to have everything funnel through one place, versus setting up one on one relationships with each advertiser.<br />
5.  Sophisticated networks/exchanges like Leadpile offer the technical capabilities for advertisers and publishers detailed reporting of the their campaigns.  This creates simplicity for the publishers or advertiser with being able to have one place to track all their campaigns.  This could be very large headache for someone to track each campaign they have one on one with.<br />
Everyone in this industry has their own opinion on what is more effective: networks or one on relationships, however there just seems to be more benefits with working with an exchange or network versus trying to set up one on one relationships.  </p>
]]></content:encoded>
			<wfw:commentRss>http://www.leadpile.com/lead-exchange-blog/2009/08/31/big-benefits-with-working-with-networks-vs-direct-one-on-one-relationships/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Leadpile Lead Exchange Looking For More Payday Loan Traffic</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2009/07/21/leadpile-lead-exchange-looking-for-more-payday-loan-traffic/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2009/07/21/leadpile-lead-exchange-looking-for-more-payday-loan-traffic/#comments</comments>
		<pubDate>Wed, 22 Jul 2009 04:26:22 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Financial]]></category>
		<category><![CDATA[Lead Exchange]]></category>
		<category><![CDATA[Lead Marketplace]]></category>
		<category><![CDATA[Lead Verticals]]></category>
		<category><![CDATA[Microlending Leads]]></category>
		<category><![CDATA[cash advance]]></category>
		<category><![CDATA[Email marketing]]></category>
		<category><![CDATA[Leadpile Lead Exchange]]></category>
		<category><![CDATA[leads]]></category>
		<category><![CDATA[Payday]]></category>
		<category><![CDATA[payday leads]]></category>
		<category><![CDATA[payday loan]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=15364</guid>
		<description><![CDATA[Leadpile has rolled out a new offer for the payday loan lead type, and we are looking for more traffic!
We are looking for traffic to Green-paydayloan.com through PPC, email marketing, banner or social networking.  The top payout is currently at $73.60.  If you are a Leadpile publisher and looking to drive traffic to [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2009/07/Picture-92-150x150.png" alt="Picture 9" title="Picture 9" width="150" height="150" class="alignleft size-thumbnail wp-image-15454" />Leadpile has rolled out a new offer for the payday loan lead type, and we are looking for more traffic!<br />
We are looking for traffic to <a href="http://www.green-paydayloan.com/">Green-paydayloan.com</a> through PPC, email marketing, banner or social networking.  The top payout is currently at $73.60.  If you are a Leadpile publisher and looking to drive traffic to the offer, you can locate the text link in your seller account under the &#8220;offers&#8221; tab.  If by chance Leadpile is not already  working with you, we would like to see you join our marketplace and generate payday loan leads as a Leadpile seller/publisher!<br />
 As we all know, a lot of consumers are looking for help in their temporary setbacks, so a payday loan is a lot of the time that in-between money that is going to help them in their current situation. </p>
]]></content:encoded>
			<wfw:commentRss>http://www.leadpile.com/lead-exchange-blog/2009/07/21/leadpile-lead-exchange-looking-for-more-payday-loan-traffic/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Becoming An Effective Affiliate Marketer</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2009/06/18/becoming-an-effective-affiliate-marketer/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2009/06/18/becoming-an-effective-affiliate-marketer/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 15:00:55 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Affiliate]]></category>
		<category><![CDATA[Lead Exchange]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[affiliate]]></category>
		<category><![CDATA[leadpile]]></category>
		<category><![CDATA[Leadpile Lead Exchange]]></category>
		<category><![CDATA[link building]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[partnerships]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=11494</guid>
		<description><![CDATA[Day in and day out I have great conversations about what a publisher thinks they should do to become an effective affiliate in the Leadpile Marketplace.  Like other networks, there are certain things that any affiliate should do to become an effective affiliate marketer.  The Examiner points out some good points on becoming [...]]]></description>
			<content:encoded><![CDATA[<p>Day in and day out I have great conversations about what a publisher thinks they should do to become an effective affiliate in the Leadpile Marketplace.  Like other networks, there are certain things that any affiliate should do to become an effective affiliate marketer.  <a href="http://www.examiner.com/x-11181-NY-Work-at-Home-Examiner~y2009m6d14-How-to-become-a-successful-affiliate-marketer">The Examiner</a> points out some good points on becoming a successful affiliate marketer.</p>
<p>1.  <strong>Create a website</strong><br />
      <strong>*</strong>Don&#8217;t just throw a website together and not put any thought into it.  Add some creativeness and content to the website, so others can enjoy their experience too.<br />
2.  <strong>Create a website about something you enjoy</strong><br />
      <strong>*</strong>Design your website around something you enjoy and will want to work on.  If you are excited about the website then that will come through to the visitors, and they will enjoy their experience too.<br />
3.  <strong>Take the website seriously</strong><br />
      <strong>*</strong>Unfortunately, just having a website is not enough.  The website has to flow well.  Putting the right type of design and content on the site will ultimately make the site attractive and EFFECTIVE.<br />
4.  <strong>Build links</strong><br />
      <strong>*</strong>Once you have a completed website, you want to try and get ranked in the search engines.  Having other sites link to your site will ultimately help with this search engine ranking, but you have to have something on your site to make others want to link to you.  Once you have others linking to your site, you now have 2 ways for people to get to your site- search engine AND other sites that have linked to you.  Having traffic to your site is ultimately the goal because that potentially = more $$.<br />
5.  <strong>Develop affiliate partnerships</strong><br />
      <strong>*</strong>Monetizing your website with offers and banners is a great way to make money with your completed website.  Using companies like Leadpile allows you to capture leads from your site, and then earn revenue from those leads selling.  The other way is working directly with traditional affiliate networks like CJ. Do your research and find offers that will flow with the website you have created AND make you money.  Once this project is working well, look at doing it all over again with additional websites to maybe run other sorts of offers.  Find your niche and what you are good at doing effectively.  Is it financial offers, product offers, work from home offers, or a combination of them all?<br />
6.  <strong>Track statistics of your website</strong><br />
      <strong>*</strong>To help you determine what is working well for you on these sites, then you might want to implement some sort of tracking system.  Monitoring your statistics will allow you to make necessary changes with your campaigns.  Utilize various sources of traffic and see what works with the particular site.  Some networks will control how you drive traffic to the site, so you will always want to find that out.  Finds networks that even have their own tracking available for you so you can have that as an additional source of information.  You can never have too much information to be successful in the affiliate world!<br />
Become a <a href="http://leadpile.com/super-affiliate/">Leadpile Super Affiliate</a>&#8230;&#8230;&#8230;<br />
<img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2009/06/key-to-success1-224x300.jpg" alt="key to success" title="key to success" width="224" height="300" class="aligncenter size-medium wp-image-11664" /></p>
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		<title>Know You Customer: Effective Search Terms</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2009/06/02/know-you-customer-effective-search-terms/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2009/06/02/know-you-customer-effective-search-terms/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 15:03:51 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Affiliate]]></category>
		<category><![CDATA[Auto Lead Exchange]]></category>
		<category><![CDATA[Lead Exchange]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Lead Marketplace]]></category>
		<category><![CDATA[Lead Verticals]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[leadpile]]></category>
		<category><![CDATA[Leadpile Lead Exchange]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=9934</guid>
		<description><![CDATA[Hitwise always comes out with it&#8217;s top searched terms for the month, and I know this sort of information can always help the Leadpile publishers with generating traffic. Getting as targeted traffic as you can will always help with the conversions of clicks to converted leads.  For example, people selling items to generate income [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.hitwise.com/index.php">Hitwise</a> always comes out with it&#8217;s top searched terms for the month, and I know this sort of information can always help the Leadpile publishers with generating traffic. Getting as targeted traffic as you can will always help with the conversions of clicks to converted leads.  For example, people selling items to generate income is a very important term consumers are searching for on the internet.  Here are some examples of what consumers are searching for when trying to &#8220;sell&#8221; something.</p>
<p><img src="http://www.leadpile.com/lead-exchange-blog/wp-content/uploads/2009/06/picture-38.png" alt="affiliate marketing Know You Customer: Effective Search Terms " title="picture-38" width="399" height="320" class="aligncenter size-full wp-image-9974" /></p>
<p>Previous months Top 10 Search Terms by Category (April 2009) (%)<br />
<strong>Automotive Manufacturers</strong></p>
<p>Search Term/Search Volume</p>
<p>Honda	                1.50<br />
Toyota	                1.37<br />
Ford	                        1.37<br />
Harley Davidson	1.04<br />
Oreilly auto parts	0.98<br />
Nissan	                0.87<br />
Dodge	                0.69<br />
Chevrolet	                0.67<br />
Kia	                        0.67<br />
Honda motorcycles	0.66</p>
<p>If you are wanting to generate auto finance leads with Leadpile, these might be some terms to utilize when setting up your PPC campaign or trying to be indexed in the search engines (SEO).  Keywords should be relevant to the products or services represented on your website being optimized. Keywords, should include single- and multiple-word phrases.</p>
<p><strong>Net Communities and Chat</strong></p>
<p>Search Term/Search Volume</p>
<p>Myspace	               5.00<br />
Facebook	               4.28<br />
Youtube	               1.83<br />
Myspace.com	       1.61<br />
Facebook login       1.23<br />
Facebook.com	       0.90<br />
www.myspace.com	0.61<br />
My space	               0.56<br />
You tube	               0.40<br />
Twitter	               0.36</p>
<p>In many potential ways, social networking sites are a part of lead generation.  Utilizing sites like Hitwise, helps with knowing more information about the consumer and where they are looking on the internet.  <strong>Do your research</strong>, and know more about the consumer you are trying to attract to the website.</p>
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		<title>Running Your PPC Campaign Effectively</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2009/01/18/running-your-ppc-campaign-effectively/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2009/01/18/running-your-ppc-campaign-effectively/#comments</comments>
		<pubDate>Sun, 18 Jan 2009 21:52:12 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Affiliate]]></category>
		<category><![CDATA[Lead Exchange]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[affiliate]]></category>
		<category><![CDATA[exchange]]></category>
		<category><![CDATA[geo target]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[leadpile]]></category>
		<category><![CDATA[leads]]></category>
		<category><![CDATA[MSN]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[search engines]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=5904</guid>
		<description><![CDATA[
DMNews offers some helpful suggestions on maintaining your pay per click campaign (PPC) on a strict budget.
1.  Distribute your efforts- Utilize all search engines for advertising, not just Google
2.  Use Negative keywords
4.  Choose when your ads are &#8220;live&#8221; wisely
5.  Geo target
6.  Analyze your reports regularly
When starting out not everyone has all the knowledge and money [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.dmnews.com/Problem-Solver-How-can-you-stretch-a-tight-pay-per-click-marketing-budget/article/123872/"><img src="http://oddlots.digitalspace.net/PPC/ppc.jpg" alt="affiliate marketing Running Your PPC Campaign Effectively" width="505" height="574" title="Running Your PPC Campaign Effectively" /></a></p>
<p><a href="http://www.dmnews.com/Problem-Solver-How-can-you-stretch-a-tight-pay-per-click-marketing-budget/article/123872/">DMNews</a> offers some helpful suggestions on maintaining your pay per click campaign (PPC) on a strict budget.<br />
1.  Distribute your efforts- Utilize all search engines for advertising, not just Google<br />
2.  Use Negative keywords<br />
4.  Choose when your ads are &#8220;live&#8221; wisely<br />
5.  Geo target<br />
6.  Analyze your reports regularly</p>
<p>When starting out not everyone has all the knowledge and money to do advertising effectively.  Therefore, researching and trying to listen to other expert&#8217;s advice is probably the best way to roll out a new PPC campaign.  Many publishers I deal with at Leadpile Lead Exchange have an ability to have a large ROI, but not if they are not running their PPC campaign effectively.  No matter what network you are doing lead generation in, utilize the search engines reporting AND your affiliate manager to help you fine turn the pay per click campaign.  REMEMBER:  A successfull PPC is also beneficial to the network you are doing lead generation with.  Therfore, it is in the best interest of both sides to make the PPC campaign work effectively.</p>
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		<title>Generating More Business Through Lead Generation</title>
		<link>http://www.leadpile.com/lead-exchange-blog/2008/11/18/generating-more-business-through-lead-generation/</link>
		<comments>http://www.leadpile.com/lead-exchange-blog/2008/11/18/generating-more-business-through-lead-generation/#comments</comments>
		<pubDate>Tue, 18 Nov 2008 15:31:11 +0000</pubDate>
		<dc:creator>Mari Woods Holt</dc:creator>
				<category><![CDATA[Affiliate]]></category>
		<category><![CDATA[Auto Lead Exchange]]></category>
		<category><![CDATA[Lead Exchange]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Lead Marketplace]]></category>
		<category><![CDATA[advertisements]]></category>
		<category><![CDATA[advertisers]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[Cost Per Lead]]></category>
		<category><![CDATA[CPL]]></category>
		<category><![CDATA[exchange]]></category>
		<category><![CDATA[incentives]]></category>
		<category><![CDATA[leadpile]]></category>
		<category><![CDATA[leads]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.leadpile.com/lead-exchange-blog/?p=5324</guid>
		<description><![CDATA[
With tough times even in the internet business world, businesses must find effective ways to generate new business.  Companies need to see results from their money spent on advertising, so many choose to invest in lead generation.
Businesses could spend an infinite amount of money on PPC and not know what the result could be. [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.squawkfox.com/wp-content/uploads/2008/07/smart_spending_welcome1.JPG" alt="affiliate marketing Generating More Business Through Lead Generation" width="479" height="360" title="Generating More Business Through Lead Generation" /></p>
<p>With tough times even in the internet business world, businesses must find effective ways to generate new business.  Companies need to see results from their money spent on advertising, so many choose to invest in lead generation.<br />
Businesses could spend an infinite amount of money on PPC and not know what the result could be.  Businesses could spend undefined amounts of money on hiring someone to do SEO.<br />
Businesses could purchase &#8220;lists&#8221; and cross your fingers there will be a response rate that is acceptable.<br />
OR<br />
Businesses can look at lead generation (CPL), where each lead you purchase is a defined person who is interested in their product.  There are various ways lead generation companies are generating leads.  For example, leads can be generated from things such as surveys or incentives. However, these are not always going to be as targeted of leads, because consumers could be looking at it like what is in it for them? Unlike some other lead generation companies, Leadpile Lead Exchange is working with ONLY consumers who are opting in for a particular product of service.  This end result means a lot more targeted consumer,  and a much bigger chance the lead will convert to an actual sale.  What should businesses choose?<br />
Marketing dollars are down, so this requires a strict focus on making the most out of what you spend on marketing. Businesses can&#8217;t afford to pay for random non targeted ads, unopened e-mails or wasted clicks. CPL pricing models allow businesses to get returns on every advertising dollar they spend.  Tough times are not just affecting consumers, it is affecting businesses all over the world.  Businesses are fighting over every last potential sale because they are becoming far and few between!</p>
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