Leadpile’s Blog

In 2006, I took a lot of heat for predicting One Trillion Dollars in retail Online Sales by 2012.

According to Emarketer and Nielson Online, Eight out of 10 respondents who had recently made consumer electronics purchases in a brick-and-mortar store said they had visited the store’s Website first. More than one-half said they purchased from the retailer on whose Website they had spent the most time. In addition 58% of respondents said they would choose the Internet for research in purchases before they would even choose their own friends and family.

While this study reported about Electronics, it is not a far reach to think that consumer research will certainly continue to dramatically increase in years to come.

At the Leadpile Lead Exchange, we are seeing consumers’ research under-banked services at exponentially increasing rates.

Look out Trillion! Here it comes!

Many industry experts are predicting that intensifying economic pressure is sure to lead more auto dealers to consider closing. According to the Detroit News, “General Motors Corp., Ford Motor Co. and privately held Chrysler LLC are going through cash at a faster rate than they generate it, and investors worry that one or more of the companies could run short, perhaps before the end of next year”

According to the Wall Street Journal,  “Ford, GM and Chrysler are running programs aimed at reducing their dealership network by weeding out under-performing sites while bolstering profitability potential for those who remain. The auto makers are kicking in cash to help dealers buy out one another or exit the business”.

What will happen to Dealerships as more competetion, and a weekening economy, continues to “hit” them?

The answer is pretty straight forward. Competition will reign supreme, and efficiencies in sales cycles, cash flows, and ROI’s will rule the day.

What does this mean for the portion of LeadPile’s business that makes up our Online Exclusive Auto Lead Exchange?  Simply put, as more efficiency is demanded by the market, only those companies that can compete with an efficient deliverable (in this case an auto lead), will continue to gain market share.

If you are a lead buyer in our Online Auto Lead Exchange, and you need anything at all to make your buying experience even better, please do not hesitate to ask. We are at your service!,

Teamwork is something that we cannot get away from. It is everywhere even if we don’t realize it. When we are at home with the family we work as a team with everyone doing their job so that the household runs smoothly. On the road we all drive together (even if some don’t want to) to make sure that traffic gets us to where we need to be.  Working together at our businesses should be just as easy, no matter how large or small that business is.

 Most people think of using teams at work as “Bringing people together to get a specific job or project done.” There is more than that going on if you think about it. From the person answering the phones, to the sales person making that sale, to the IT department, without that one person how would your company get through the day? What about the customers how could they suffer? Would you be able to move people around so that the team would survive? 

At the Leadpile Lead Exchange it is our goal to make our Partners part of the strongest team in LeadGen. If there is anthing we can every do to make your experience better, our team will see to it!.

Client feedback is highly important.  Keeping customers happy is the key to building a long prosperous partnership.  Providing the product or service they most desire will give your company a high retention rate.  Keeping them happy and satisfied with what they need to continue building will be strong points to help your company build as well.

I have learned over time, that listening is the key to providing the right service for your clients.  Both buyers (needing leads) and sellers (making more revenue from their sites) need full attention when you are on the phone.  Selling is not just about the product selling itself.  Its about the product being effective and right for each client needs.  

Every publisher and advertiser needs attention and dedication.  When you talk to them, your building trust. When they trust you, they will feel comfortable doing business with you.  This is why its important to ask your clients for feedback! Don’t be scared, talk to your client.  

Build a relationship and a strong lucrative partnership with your affiliates and ask them to let you help them by becoming better. Knowing your client’s needs is important for any marketplace.  Being able to provide them with the service is even more important.

All in all, listen to what your advertisers or publishers are searching for, and you will have a successful lead exchange!

What do you find in a lead exchange?  Do you know if a lead exchange is the right place for you?  Need leads for your team or even for yourself? 

Well, let me tell you!  A lead exchange is a perfect place to fill in all your needs.  Whether you are a big corporation with hundreds of staffs or just a casual starter working from home, a lead exchange is right for you!  See, here is where you can find leads on a real time basis or simply hand select the ones you prefer.  It will assist you in increasing your business. 

We have leads that are full applications when you consider all the information that is captured, as well as basic general contact information that you can feed to your sales force that will bring in more business.  Whether you are a broker, loan officer, realtor, sales person, consultant, or even a financial institution, a lead marketplace is right for you.  

A well known lead exchange such as LeadPile focuses on so many different lead types you would truly be amazed at what we have done and have to offer.  We can easily get integrated, or just send leads in simplistic email format.  We can even start up a new lead types if you demand it!

You can buy as you go.  You can even sell as you go.  Wow, what technology in this day in age has conquered.  A lead exchange works with advertisers and publishers and find the right solution to increase your ROI (return on investment) and helps monitor your traffic to get the best possible out of your traffic.

It decreases the headaches of having to figure out how to generate your own leads.  You can save time and money by simply investing your marketing dollars and receiving consumers needing help immediately! The lead exchange is a true benefit for your company!