Google Search has improved the Search, and frankly they’ve done a great job. If you are using your iGoogle, now you can personalize the listings you see inside the Google SERP: add comments, pick results (which you can share publicly), or remove your “pick”. 

These tools are only available for the organic results though, which is great. I am wondering if this will be available soon for the Sponsored listings, which could be included in the formula for the Quality Score. I doubt that it would work, but you will never know. 

The bottom line is that Google has done this very nicely.