We all turn to the search engines to help us locate information, however did you know that the most popular search is one-word searches? Hitwise is reporting that 24.13% of the searches in November were people only using one word. Interesting enough, eight-word keyword searches had the biggest increase last month, however it only made up a little less than 4% of the searches. This sort of data is something that SEO/SEM experts should pay attention to for their campaigns.
This information is also really important to study if you want to optimize your website. Leadpile publishers should pay attention to articles such as this one if they are trying to understand what consumers are doing when searching the internet.

Yahoo is expected to announce the results of a major staff reorg this week. It needs to reassure investors and staff that it can improve its performance and competitiveness.

Last week saw the departure of two exec’s. Yahoo’s shares have fallen in value by more than 20% in the past month, but are still higher than in January – just before Microsoft made its $47.5bn takeover offer.

Here is the deal on Yahoo….It seams like everyone is counting them out….I wouldn’t! They will make the right move, even if ther hand is forced….

With over 15,000 Lead Buyers (Advertisers) Accounts, we cover over 50 active verticals to which we deliver leads on a daily basis. Our top verticals, consisting in the largest amount of leads produced each day, are:

• Payday Leads
• Auto Financing Leads
• Debt Consolidation Leads
• Debt Settlement Leads
• Credit Repair Leads
• Car Insurance Leads
• Bankruptcy Leads
• Home Based Business Leads
• Prepaid Credit Card Leads
• Life Insurance Leads
• Car Warranty Leads

The increasing price for the SEM (Search Engine Marketing) campaigns and the management of an internal Affiliate Network, creates a good environment for our Lead Marketplace, as the buyers are more attracted to the flexibility and the quick access to a good source of leads. The internet is leveraging the lead price and our goal is to offer the highest quality leads to our Buyers (Advertisers), and in the same time being able to create a marketplace where the Publishers, on the other hand, can monetize their web traffic as never before possible.